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href="/smoothed-investments/tip" target="_self" class="" title="LV= TIP" role="menuitem"><span>LV= TIP</span></a></li></ul></li><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="https://portal.lvadviser.com/quote/#/quotes/create/" target="_blank" class="" title="Quote &amp; apply" role="menuitem"><span>Quote &amp; apply</span></a></li><li><a href="https://www.lvadviser.com/service/launchers/adviser/executelauncher?launcher=isa-bond-valuation-tool" target="_blank" class="" title="TIP valuation" role="menuitem"><span>LV= TIP valuation</span></a></li></ul></li></ul></div></li></ul></div></li><li class="has-sub"><a href="/pensions" target="_self" class="" title="Retirement" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Retirement</span><span class="icon-arrow"></span></a><div class="subnav level1"><ul><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Pensions</span><span 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SIPP)</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Guaranteed Income Solutions</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Products</h3><ul class="children"><li><a href="/guaranteed-income-solutions/fixed-term-annuity" target="_self" class="" title="LV= Fixed Term Annuity" role="menuitem"><span>LV= Fixed Term Annuity</span></a></li><li><a href="/guaranteed-income-solutions/fixed-term-investment" target="_self" class="" title="LV= Fixed Term Investment" role="menuitem"><span>LV= Fixed Term Investment</span></a></li></ul></li><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="https://portal.lvadviser.com/quote/#/quotes/create/" target="_blank" class="" title="Quote &amp; apply" role="menuitem"><span>Quote &amp; apply</span></a></li><li><a href="/guaranteed-income-solutions/fixed-term-investment/guaranteed-income-drawdown" target="_self" class="" title="Guaranteed Income Drawdown" role="menuitem"><span>Guaranteed Income Drawdown</span></a></li></ul></li></ul></div></li></ul></div></li><li class="has-sub"><a href="/personal-protection" target="_self" class="" title="Protection" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Protection</span><span class="icon-arrow"></span></a><div class="subnav level1"><ul><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Personal Protection</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Products</h3><ul class="children"><li><a href="/personal-protection" target="_self" class="" title="Personal Protection" role="menuitem"><span>Personal Protection</span></a></li><li><a href="/personal-protection/income-protection" target="_self" class="" title="Income Protection" role="menuitem"><span>Income Protection</span></a></li><li><a href="/personal-protection/life-and-critical-illness" target="_self" class="" title="Life and Critical Illness" role="menuitem"><span>Life and Critical Illness</span></a></li><li><a href="/personal-protection/life-protection" target="_self" class="" title="Life Protection" role="menuitem"><span>Life Protection</span></a></li><li><a href="/personal-protection/personal-sick-pay" target="_self" class="" title="Personal Sick Pay" role="menuitem"><span>Personal Sick Pay</span></a></li><li><a href="/personal-protection/family-income-benefit" target="_self" class="" title="Family Income Benefit" role="menuitem"><span>Family Income Benefit</span></a></li><li><a href="/personal-protection/gift-inter-vivos" target="_self" class="" title="Gift Inter Vivos" role="menuitem"><span>Gift Inter Vivos</span></a></li></ul></li><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/personal-protection/flexible-protection-plan" target="_self" class="" title="Flexible Protection Plan" role="menuitem"><span>Flexible Protection Plan</span></a></li><li><a href="/personal-protection/income-protection-solutions" target="_self" class="" title="Income Protection Solutions" role="menuitem"><span>Income Protection Solutions</span></a></li><li><a href="https://www.lvadviser.com/service/launchers/adviser/executelauncher?launcher=fpp-quote-multi" target="_blank" class="" title="Quote &amp; apply" role="menuitem"><span>Quote &amp; apply</span></a></li><li><a href="https://www.lvadviser.com/service/launchers/adviser/executelauncher?launcher=protection-progress-hub" target="_blank" class="" title="Protection Progress Hub" role="menuitem"><span>Protection Progress Hub</span></a></li><li><a href="/online-services/fastway/pre-uw-tool" target="_self" class="" title="Pre-underwriting tool" role="menuitem"><span>Pre-underwriting tool</span></a></li><li><a href="/online-services/personal-protection-tools-and-calculators" target="_self" class="" title="Tools &amp; calculators" role="menuitem"><span>Tools &amp; calculators</span></a></li><li><a href="/personal-protection/why-income-protection" target="_self" class="" title="Why Income Protection" role="menuitem"><span>Why Income Protection</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Business Protection</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Products</h3><ul class="children"><li><a href="/business-protection" target="_self" class="" title="Business Protection" role="menuitem"><span>Business Protection</span></a></li><li><a href="/business-protection/relevant-life-cover" target="_self" class="" title="Relevant Life Cover" role="menuitem"><span>Relevant Life Cover</span></a></li><li><a href="/business-protection/key-person-cover" target="_self" class="" title="Key Person Cover" role="menuitem"><span>Key Person Cover</span></a></li><li><a href="/business-protection/share-and-partnership-protection" target="_self" class="" title="Share &amp; Partnership Protection" role="menuitem"><span>Share &amp; Partnership Protection</span></a></li><li><a href="/business-protection/executive-income-protection" target="_self" class="" title="Executive Income Protection" role="menuitem"><span>Executive Income Protection</span></a></li></ul></li><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="https://www.lvadviser.com/service/launchers/adviser/executelauncher?launcher=fpp-quote-multi" target="_blank" class="" title="Quote &amp; apply" role="menuitem"><span>Quote &amp; apply</span></a></li><li><a href="/online-services/business-protection-tools-and-calculators" target="_self" class="" title="Tools &amp; calculators" role="menuitem"><span>Tools &amp; calculators</span></a></li><li><a href="/business-protection/trusts" target="_self" class="" title="Business Protection &amp; Trusts" role="menuitem"><span>Business Protection &amp; Trusts</span></a></li><li><a href="/business-protection/tax-treatment" target="_self" class="" title="Tax treatment" role="menuitem"><span>Tax treatment</span></a></li><li><a href="/business-protection/business-protection-guide" target="_self" class="" title="Guide to Business Protection" role="menuitem"><span>Guide to Business Protection</span></a></li></ul></li></ul></div></li></ul></div></li><li class="has-sub"><a href="/equity-release" target="_self" class="" title="Equity Release" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Equity Release</span><span class="icon-arrow"></span></a><div class="subnav level1"><ul><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Products</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Products</h3><ul class="children"><li><a href="/equity-release" target="_self" class="" title="Equity Release" role="menuitem"><span>Equity Release</span></a></li><li><a href="/equity-release/lifetime-mortgage-lump-sum" target="_self" class="" title="Lifetime Mortgage Lump Sum Plus" role="menuitem"><span>Lifetime Mortgage Lump Sum Plus</span></a></li><li><a href="/equity-release/lifetime-mortgage-drawdown" target="_self" class="" title="Lifetime Mortgage Drawdown Plus" role="menuitem"><span>Lifetime Mortgage Drawdown Plus</span></a></li><li><a href="/equity-release/lifetime-mortgage-lump-sum-lifestyle" target="_self" class="" title="Lifetime Mortgage Lump Sum Lifestyle" role="menuitem"><span>Lifetime Mortgage Lump Sum Lifestyle</span></a></li><li><a href="/equity-release/lifetime-mortgage-drawdown-lifestyle" target="_self" class="" title="Lifetime Mortgage Drawdown Lifestyle" role="menuitem"><span>Lifetime Mortgage Drawdown Lifestyle</span></a></li></ul></li><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/contact-us/equity-release" target="_self" class="" title="Contact us" role="menuitem"><span>Contact us</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Resources</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Resources</h3><ul class="children"><li><a href="/online-services/equity-release-portal" target="_self" class="" title="Equity Release Portal" role="menuitem"><span>Equity Release Portal</span></a></li><li><a href="/online-services/equity-release-portal/faqs" target="_self" class="" title="Equity Release Portal FAQs" role="menuitem"><span>Equity Release Portal FAQs</span></a></li><li><a href="/equity-release/adviser-marketing-hub" target="_self" class="" title="Adviser Marketing Hub" role="menuitem"><span>Adviser Marketing Hub</span></a></li><li><a href="/knowledge-centre/video-and-webinar-library/equity-release" target="_self" class="" title="Equity Release videos and webinars" role="menuitem"><span>Equity Release videos and webinars</span></a></li><li><a href="/equity-release/early-repayment-calculator" target="_self" class="" title="Lifetime Mortgage Early Repayment Calculator" role="menuitem"><span>Lifetime Mortgage Early Repayment Calculator</span></a></li><li><a href="/equity-release/lifetime-mortgages-updates" target="_self" class="" title="Lifetime mortgages updates" role="menuitem"><span>Lifetime mortgages updates</span></a></li><li><a href="/equity-release/equity-release-council" target="_self" class="" title="Equity Release Council" role="menuitem"><span>Equity Release Council</span></a></li></ul></li><li><h3 class="section-heading">Supporting your client</h3><ul class="children"><li><a href="/supporting-your-client/care-navigator" target="_self" class="" title="Care navigator" role="menuitem"><span>Care navigator</span></a></li><li><a href="/supporting-your-client/doctors-services" target="_self" class="" title="LV= Doctor Services" role="menuitem"><span>LV= Doctor Services</span></a></li></ul></li></ul></div></li></ul></div></li><li class="has-sub"><a href="/supporting-you" target="_self" class="" title="Support" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Support</span><span class="icon-arrow"></span></a><div class="subnav level1"><ul><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Knowledge centre</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/knowledge-centre" target="_self" class="" title="Knowledge centre" role="menuitem"><span>Knowledge centre</span></a></li><li><a href="/knowledge-centre/video-and-webinar-library" target="_self" class="" title="Video and webinar library" role="menuitem"><span>Video and webinar library</span></a></li><li><a href="/knowledge-centre/protection-webinar-calendar" target="_self" class="" title="Protection webinar calendar" role="menuitem"><span>Protection webinar calendar</span></a></li><li><a href="/knowledge-centre/news-hub" target="_self" class="" title="News hub" role="menuitem"><span>News hub</span></a></li><li><a href="/knowledge-centre/article-library" target="_self" class="" title="Article library" role="menuitem"><span>Article library</span></a></li><li><a href="/knowledge-centre/fuel-for-life" target="_self" class="" title="Fuel for Life" role="menuitem"><span>Fuel for Life</span></a></li><li><a href="/knowledge-centre/reaching-resilience" target="_self" class="" title="Reaching Resilience" role="menuitem"><span>Reaching Resilience</span></a></li><li><a href="/knowledge-centre/technical-hub" target="_self" class="" title="Technical Hub" role="menuitem"><span>Technical Hub</span></a></li><li><a href="/pensions/tax-year-end" target="_self" class="" title="Tax year end" role="menuitem"><span>Tax year end</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Claims</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-you/claims" target="_self" class="" title="Claims" role="menuitem"><span>Claims</span></a></li><li><a href="/supporting-you/claims/our-claims-approach" target="_self" class="" title="Our approach to claims" role="menuitem"><span>Our approach to claims</span></a></li><li><a href="/supporting-you/claims/real-stories" target="_self" class="" title="Real stories" role="menuitem"><span>Real stories</span><span class="new">New</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Protection underwriting</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-you/protection-underwriting" target="_self" class="" title="Protection underwriting" role="menuitem"><span>Protection underwriting</span></a></li><li><a href="/supporting-you/protection-underwriting/misrepresentation" target="_self" class="" title="Underwriting misrepresentation" role="menuitem"><span>Underwriting misrepresentation</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Trusts</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-you/trusts" target="_self" class="" title="Trusts" role="menuitem"><span>Trusts</span></a></li><li><a href="/supporting-you/trusts/types-of-trust" target="_self" class="" title="Types of trusts" role="menuitem"><span>Types of trusts</span></a></li><li><a href="/supporting-you/trusts/trs" target="_self" class="" title="Trust Registration Service - FAQs" role="menuitem"><span>Trust Registration Service - FAQs</span></a></li></ul></li></ul></div></li><li class=""><a href="/supporting-you/protection-large-case-team" target="_self" class=" " title="Protection large case team" role="menuitem"><span>Protection large case team</span></a></li><li class=""><a href="/supporting-you/vulnerable-customers" target="_self" class=" " title="Vulnerable customers" role="menuitem"><span>Vulnerable customers</span></a></li><li class=""><a href="/supporting-you/suitability-letter-builder" target="_self" class=" " title="Suitability letter builder" role="menuitem"><span>Suitability letter builder</span></a></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Portals and integration</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Overview</h3><ul class="children"><li><a href="/adviser-portal" target="_self" class="" title="Savings and Retirement Adviser Portal" role="menuitem"><span>Savings and Retirement Adviser Portal</span></a></li><li><a href="/online-services" target="_self" class="" title="Online services" role="menuitem"><span>Online services</span></a></li><li><a href="/online-services/portals" target="_self" class="" title="Third party portals" role="menuitem"><span>Third party portals</span></a></li><li><a href="/online-services/integration" target="_self" class="" title="Back office integration" role="menuitem"><span>Back office integration</span><span class="new">New</span></a></li></ul></li></ul></div></li><li class=""><a href="/supporting-you/setting-up-an-agency" target="_self" class=" " title="Setting up an Agency" role="menuitem"><span>Setting up an Agency</span></a></li><li class=""><a href="/supporting-you/lv-news" target="_self" class=" " title="Our future plans" role="menuitem"><span>LV= news</span></a></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Consumer Duty</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-you/consumer-duty-hub" target="_self" class="" title="Consumer Duty" role="menuitem"><span>Consumer Duty</span></a></li><li><a href="/supporting-you/consumer-duty-hub/protection" target="_self" class="" title="Protection" role="menuitem"><span>Protection</span></a></li><li><a href="/supporting-you/consumer-duty-hub/savings-and-retirement" target="_self" class="" title="Savings and Retirement" role="menuitem"><span>Savings and Retirement</span></a></li><li><a href="/supporting-you/consumer-duty-hub/equity-release" target="_self" class="" title="Equity Release" role="menuitem"><span>Equity Release</span></a></li></ul></li></ul></div></li><li class=""><a href="/supporting-your-client/why-lv" target="_self" class="has-sub " title="Why LV=" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Why LV=</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-your-client/why-lv" target="_self" class="" title="Why LV=" role="menuitem"><span>Why LV=</span></a></li><li><a href="/supporting-your-client/why-lv/mutual-bonus" target="_self" class="" title="Mutual bonus" role="menuitem"><span>Mutual bonus</span></a></li><li><a href="/supporting-your-client/why-lv/lv-difference" target="_self" class="" title="Exit bonus" role="menuitem"><span>One-off bonus</span></a></li><li><a href="/supporting-your-client/why-lv/our-awards" target="_self" class="" title="Our awards" role="menuitem"><span>Our awards</span></a></li></ul></li></ul></div></li><li class=""><a href="/supporting-your-client/member-benefits" target="_self" class="has-sub " title="Member benefits" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Member benefits</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-your-client/member-benefits" target="_self" class="" title="Member benefits" role="menuitem"><span>Member benefits</span></a></li><li><a href="/supporting-your-client/member-benefits/legal-advice" target="_self" class="" title="Legal Advice Line" role="menuitem"><span>Legal Advice Line</span></a></li><li><a href="/supporting-your-client/doctors-services" target="_self" class="" title="LV= Doctor Services" role="menuitem"><span>LV= Doctor Services</span></a></li><li><a href="/supporting-your-client/care-navigator" target="_self" class="" title="Care navigator" role="menuitem"><span>Care navigator</span></a></li></ul></li></ul></div></li></ul></div></li><li class="doc-library"><a href="/document-library" 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        <div id="606b752c-4129-47fc-9914-d9984c64f84b"><div id="7433b51d-a092-41ca-bacf-3bc3fbfc3b81" class="features-container "><div class="main-container-fullbleed "><div class="row"><div class="column left"><h2 class="title h2">Cover that pays a lump sum on death during a set term</h2><span class="rte description"><p>No one wants to think about leaving their loved ones behind and for them to suffer financial hardship.&nbsp;So if the worst happens and they pass away, your client will want to make sure their loved ones are protected.</p>
<p>With Life Protection, your client can plan to support their family when they’re no longer here. Whether it’s to help pay off a mortgage, support children if they go to university or simply to ensure your client’s family have money to live on – Life Protection offers this peace of mind.</p>
<p>Our cover offers many features, including:</p>
<ul>
    <li>Guaranteed premiums.</li>
    <li>Pays a lump sum on death during the term.</li>
    <li>Terminal illness cover included at no extra cost.</li>
    <li>Level, increasing or decreasing cover options.</li>
    <li>Optional waiver of premium.</li>
</ul></span></div><div class="column product-profile"><div class="item"><h2 class="title h2">Product profile</h2><span class="rte description">With a lump-sum paid on death or diagnosis of a terminal illness, our Life Protection helps your client secure their loved ones’ future. Learn more about eligibility, target market, distribution strategy, risks and limits in our Life Protection product profile and Waiver of Premium:</span><a href="https://www.lvadviser.com/service/documentlibrary/get/f04205ac874a41cf87e3b8a4ae595c94/waiver-of-premium-idd-product-profile" target="new-window" class=" textlink" title="Waiver of Premium product profile">Waiver of Premium product profile</a><div class="button-holder"><a href="https://www.lvadviser.com/service/documentlibrary/get/00b6c5da234f451f9b4d7fbeeca5f64a/flexible-protection-plan-life-idd-product-profile" target="new-window" class=" cta secondary" title="">Life Protection product profile </a></div></div></div></div></div></div></div>
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        <div id="e59ce84a-7323-4a25-8ff8-e8a5be750206"><div id="d775d284-6ada-430d-8243-dd31c0fb684e" class="main-features-container column-3 background-primary1"><div class="main-container-fullbleed"><div class="main-feature-fullbleed"><div class="content"><h2 class="title h2-regular">Important information</h2><span class="rte description">Tailoring your recommendations will give your client peace of mind, knowing you&rsquo;re securing their loved ones&rsquo; future. Here are some important things you should know about our Life Protection:</span></div><div class="features-list-container"><ul><li class="body-copy "><span class="list-pipe"></span><span class="rte "><strong>We provide a one-off payment if your client dies or is diagnosed with a terminal illness before the end date of their policy.</strong></span></li><li class="body-copy "><span class="list-pipe"></span><span class="rte "><strong>If your client stops paying their premiums, the policy may stop and they won&rsquo;t get any money back.</strong></span></li><li class="body-copy "><span class="list-pipe"></span><span class="rte "><strong>The policy has no cash in value at any time.</strong></span></li></ul></div><div class="features-list-container"><ul><li class="body-copy "><span class="list-pipe"></span><span class="rte "><strong>We won&rsquo;t pay a claim if your client dies as a result of intentionally taking their own life within 12 months of the start date of the policy.</strong></span></li><li class="body-copy "><span class="list-pipe"></span><span class="rte "><strong>If your client chooses level cover, it won't keep up with inflation and could buy less in the future.</strong></span></li></ul></div></div></div></div></div>
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        <div id="f4c4e75b-275f-4569-a29d-684e59f8fee1"><link rel="preload" as="image" href="/-/life/media/athena/icons/medium/hand-coin-holding-80x80-2.svg"/><link rel="preload" as="image" href="/-/life/media/athena/icons/medium/coin-reduce-down-80x80-2.svg"/><link rel="preload" as="image" href="/-/life/media/athena/icons/medium/calendar-increase-up-80x80-2.svg"/><div class="cover-options-component "><div class="main-container-fullbleed "><h2 class="title h2">Cover options, tailored to your clients’ needs</h2><div class="cover-options-cards "><div class="cover-card"><div class="cover-card-icon"><img src="/-/life/media/athena/icons/medium/hand-coin-holding-80x80-2.svg" alt="hand-coin-holding"/></div><div class="cover-card-content"><h3 class="title h4">Level life cover</h3><span class="rte body-copy">Level life cover suits clients who are looking for fixed cover&nbsp; - the policy pays out the same lump sum throughout the duration of the policy. It&rsquo;s suited to clients looking for certainty, as the amount of cover is fixed for the term of the policy. Level life cover won&rsquo;t keep up with inflation and will buy less in the future.</span></div></div><div class="cover-card"><div class="cover-card-icon"><img src="/-/life/media/athena/icons/medium/coin-reduce-down-80x80-2.svg" alt="coin-reduce-down"/></div><div class="cover-card-content"><h3 class="title h4">Decreasing life cover</h3><span class="rte body-copy"><span>Decreasing life cover suits clients who are looking to cover the reducing amount they owe on a capital and interest repayment mortgage, or other loans. The amount of cover goes down each year, but the premiums stay the same.</span></span></div></div><div class="cover-card"><div class="cover-card-icon"><img src="/-/life/media/athena/icons/medium/calendar-increase-up-80x80-2.svg" alt="calendar-increase-up"/></div><div class="cover-card-content"><h3 class="title h4">Inflation-linked cover</h3><span class="rte body-copy">Inflation-linked cover suits clients who are looking for the amount of cover to go up each year, in line with the Retail Prices Index (RPI) to keep up with inflation. The premium goes up by inflation multiplied by 1.5.</span></div></div></div><div class="slick-slider display-carousel slick-initialized" dir="ltr"><div class="slick-list" style="padding:0px 20px"><div class="slick-track" style="width:300%;left:0%"><div data-index="0" class="slick-slide slick-active slick-center slick-current" tabindex="-1" aria-hidden="false" style="outline:none;width:33.333333333333336%"><div><div class="cover-card" tabindex="-1" style="width:100%;display:inline-block"><div class="cover-card-icon"><img src="/-/life/media/athena/icons/medium/hand-coin-holding-80x80-2.svg" alt="hand-coin-holding"/></div><div class="cover-card-content"><h3 class="title h4">Level life cover</h3><span class="rte body-copy">Level life cover suits clients who are looking for fixed cover&nbsp; - the policy pays out the same lump sum throughout the duration of the policy. It&rsquo;s suited to clients looking for certainty, as the amount of cover is fixed for the term of the policy. Level life cover won&rsquo;t keep up with inflation and will buy less in the future.</span></div></div></div></div><div data-index="1" class="slick-slide" tabindex="-1" aria-hidden="true" style="outline:none;width:33.333333333333336%"><div><div class="cover-card" tabindex="-1" style="width:100%;display:inline-block"><div class="cover-card-icon"><img src="/-/life/media/athena/icons/medium/coin-reduce-down-80x80-2.svg" alt="coin-reduce-down"/></div><div class="cover-card-content"><h3 class="title h4">Decreasing life cover</h3><span class="rte body-copy"><span>Decreasing life cover suits clients who are looking to cover the reducing amount they owe on a capital and interest repayment mortgage, or other loans. The amount of cover goes down each year, but the premiums stay the same.</span></span></div></div></div></div><div data-index="2" class="slick-slide" tabindex="-1" aria-hidden="true" style="outline:none;width:33.333333333333336%"><div><div class="cover-card" tabindex="-1" style="width:100%;display:inline-block"><div class="cover-card-icon"><img src="/-/life/media/athena/icons/medium/calendar-increase-up-80x80-2.svg" alt="calendar-increase-up"/></div><div class="cover-card-content"><h3 class="title h4">Inflation-linked cover</h3><span class="rte body-copy">Inflation-linked cover suits clients who are looking for the amount of cover to go up each year, in line with the Retail Prices Index (RPI) to keep up with inflation. The premium goes up by inflation multiplied by 1.5.</span></div></div></div></div></div></div></div><div class="button__bar-container"><button disabled="" aria-disabled="true" aria-label="PREV" class="slick-arrow slick-prev slick-disabled "></button><ul class="button__bar"><li class="slick-active"><button>0</button></li><li class=""><button>1</button></li><li class=""><button>2</button></li></ul><button aria-disabled="false" aria-label="NEXT" class="slick-arrow slick-next  "></button></div></div></div></div>
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    <div class="react-component featuredetails" data-name="featureDetails" data-id="2fbedd1e-5815-434c-89e3-8a5dd2fe4d5e">
        <div id="2fbedd1e-5815-434c-89e3-8a5dd2fe4d5e"><link rel="preload" as="image" href="/-/life/media/athena/flourishes/large/protection-shield-coin-360x140-3.svg"/><div id="97680ef3-5845-4638-9c12-50012278b169" class="intro-Text-container "><div class="main-container-fullbleed"><div class="grid intro-image image-right"><div class="img-align order2"><div><img src="/-/life/media/athena/flourishes/large/protection-shield-coin-360x140-3.svg" alt="Protection shield having coin in middle with £ sign next to stack of coins"/></div></div><div class="order1 grid-flex"><h2 class="title left">Guaranteed premiums</h2></div><div class="grid content-body order3"><span class="rte description left">Life Protection only supports guaranteed premiums. This means your client&rsquo;s premiums are fixed and won&rsquo;t change unless it&rsquo;s inflation-linked.</span></div></div></div></div></div>
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    <div class="react-component productcard" data-name="productCard" data-id="db326ad7-c50d-4695-a711-a72e62f247fc">
        <div id="db326ad7-c50d-4695-a711-a72e62f247fc"><div id="4fe68a4b-10ac-4dec-b717-a62005bc60e7" class="product-card large"><div class="display-flex"><div tabindex="0" class="card noborder flex-block no-flex"><div class="image-container"><picture><source srcSet="/-/life/media/athena/images/product-cards/2-column-product-cards/business-protection-meeting-three-people-768x441-2.jpg?cx=0.5&amp;amp;cy=0.49&amp;amp;cw=564&amp;amp;ch=216&amp;amp;hash=9EA7528A0BDE54D2FE988DD2A1E98131 1x,/-/life/media/athena/images/product-cards/2-column-product-cards/business-protection-meeting-three-people-768x441-2.jpg?cx=0.5&amp;amp;cy=0.49&amp;amp;cw=1128&amp;amp;ch=432&amp;amp;hash=3F7683D632A46C56FE678549CA8DF539 2x" media="(min-width: 769px)"/><source srcSet="/-/life/media/athena/images/product-cards/2-column-product-cards/business-protection-meeting-three-people-768x441-2.jpg?cx=0.5&amp;amp;cy=0.49&amp;amp;cw=768&amp;amp;ch=441&amp;amp;hash=AA17302769A775D0179549C0CB7FA661 1x,/-/life/media/athena/images/product-cards/2-column-product-cards/business-protection-meeting-three-people-768x441-2.jpg?cx=0.5&amp;amp;cy=0.49&amp;amp;cw=1536&amp;amp;ch=882&amp;amp;hash=7F50D911BD9DB3AF9D7052E146559D34 2x" media="(min-width: 0px)"/><img src="/-/life/media/athena/images/product-cards/2-column-product-cards/business-protection-meeting-three-people-768x441-2.jpg?cx=0.5&amp;amp;cy=0.49&amp;amp;cw=1536&amp;amp;ch=882&amp;amp;hash=7F50D911BD9DB3AF9D7052E146559D34" class="fullimg img-border" alt="Three people in an office meeting"/></picture><div class="mask  horizontal "><svg version="1.1" x="0px" y="0px" viewBox="0 0 2411 72" width="2411" height="72" preserveAspectRatio="xMinYMax"><path class="mask-path" d="M 0 72 L 2411 72 L 2411 -0.324219 C 2021.722656 47.890625 1619.890625 72 1205.5 72 C 791.109375 72 389.277344 47.890625 0 -0.324219 Z M 0 72"></path></svg></div></div><div class="content"><h2 class="title card-title">Business Protection</h2><span class="rte description">Our Business Protection option allows you to recommend the same quality Life Cover to your business clients, helping them protect themselves, their livelihood and their loved ones.</span><div class="cta-holder"><a href="/business-protection" target="_self" class=" cta secondary" title="" role="button">More on Business Protection</a></div></div></div><div tabindex="0" class="card noborder flex-block no-flex"><div class="image-container"><picture><source srcSet="/-/life/media/athena/images/product-cards/2-column-product-cards/life-protection-mother-baby-swing-park-768x441-2.jpg?cx=0&amp;amp;cy=0&amp;amp;cw=564&amp;amp;ch=216&amp;amp;hash=1AFB99A97CC15BDF98C5E52D5C936084 1x,/-/life/media/athena/images/product-cards/2-column-product-cards/life-protection-mother-baby-swing-park-768x441-2.jpg?cx=0&amp;amp;cy=0&amp;amp;cw=1128&amp;amp;ch=432&amp;amp;hash=B2CEB7E795BCC9DD58E2152F67CA874D 2x" media="(min-width: 769px)"/><source srcSet="/-/life/media/athena/images/product-cards/2-column-product-cards/life-protection-mother-baby-swing-park-768x441-2.jpg?cx=0&amp;amp;cy=0&amp;amp;cw=768&amp;amp;ch=441&amp;amp;hash=F3C1A0E81D7E3A63248CB9F6D8F27926 1x,/-/life/media/athena/images/product-cards/2-column-product-cards/life-protection-mother-baby-swing-park-768x441-2.jpg?cx=0&amp;amp;cy=0&amp;amp;cw=1536&amp;amp;ch=882&amp;amp;hash=A18ED36CF2261AF4C504FB323B6604B5 2x" media="(min-width: 0px)"/><img src="/-/life/media/athena/images/product-cards/2-column-product-cards/life-protection-mother-baby-swing-park-768x441-2.jpg?cx=0&amp;amp;cy=0&amp;amp;cw=1536&amp;amp;ch=882&amp;amp;hash=A18ED36CF2261AF4C504FB323B6604B5" class="fullimg img-border" alt="mother with baby in the swing at the park"/></picture><div class="mask  horizontal "><svg version="1.1" x="0px" y="0px" viewBox="0 0 2411 72" width="2411" height="72" preserveAspectRatio="xMinYMax"><path class="mask-path" d="M 0 72 L 2411 72 L 2411 -0.324219 C 2021.722656 47.890625 1619.890625 72 1205.5 72 C 791.109375 72 389.277344 47.890625 0 -0.324219 Z M 0 72"></path></svg></div></div><div class="content"><h2 class="title card-title">Flexible protection</h2><span class="rte description">Life Protection forms part of our Flexible Protection Plan - it can be applied for on its own or along with Critical Illness Cover, Income Protection, Personal Sick Pay and Family Income Benefit. This could be cheaper for your client as we&rsquo;ll offer a small discount when you have more than one cover in the plan.</span><div class="cta-holder"><a href="https://www.lvadviser.com/service/launchers/adviser/executelauncher?launcher=fpp-quote-multi" target="_blank" class=" cta secondary" title="" role="button">Get a quote and apply</a></div></div></div></div></div></div>
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    <div class="react-component featuredetails" data-name="featureDetails" data-id="ee489715-a1b9-421b-bb3d-cdd90c9451fd">
        <div id="ee489715-a1b9-421b-bb3d-cdd90c9451fd"><link rel="preload" as="image" href="/-/life/media/athena/flourishes/large/protection-shield-coin-360x140-3.svg"/><div id="6dc145e6-f63a-432c-9ac5-9840e97fcff0" class="intro-Text-container "><div class="main-container-fullbleed"><div class="grid intro-image image-left"><div class="img-align order2"><div><img src="/-/life/media/athena/flourishes/large/protection-shield-coin-360x140-3.svg" alt="Protection shield having coin in middle with £ sign next to stack of coins"/></div></div><div class="order1 grid-flex"><h2 class="title left">Choose us for Life Protection</h2></div><div class="grid content-body order3"><span class="rte description left"><ul>
    <li><strong>Strong claims performance.</strong>&nbsp;It&rsquo;s important to recommend a provider you can trust to pay out when your client really needs it. We&rsquo;re proud of our claims performance, approving 97% of Life Insurance claims in 2024*.<br />
    * Our Life Insurance figures include claims paid for Life Insurance, Terminal illness and Whole of Life products (including some non-underwritten guaranteed whole of life products). Our whole of life products are no longer available.</li>
    <li><strong>Better underwriting.</strong> We support you in providing the best financial advice to your client. That&rsquo;s why we offer strong underwriting - online for an instant decision, flexible medical arrangements, covering the cost of medical underwriting and a dedicated underwriting phone line.</li>
    <li><strong>Guaranteed Increase Options.</strong> We understand your client will go through different life stages, that&rsquo;s why we offer Guaranteed Increase Options so your client&rsquo;s policy can adapt with them.</li>
    <li><strong>We&rsquo;re a mutual, not a PLC.</strong> As a mutual, we don't have to answer to external shareholders &ndash; so we can concentrate on looking after you and your client.</li>
</ul></span></div></div></div></div></div>
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        <div id="0b93729f-a272-4bbd-8329-87a934fad59f"><link rel="preload" as="image" href="/-/life/media/athena/flourishes/large/doctors-services-phone-360x140-2.svg"/><div id="1eb4df4f-2507-44d7-a02a-5df38b4c3241" class="intro-Text-container no-margin background-primary1"><div class="main-container-fullbleed"><div class="grid intro-image image-right"><div class="img-align order2"><div><img src="/-/life/media/athena/flourishes/large/doctors-services-phone-360x140-2.svg" alt="Pill bottle next to a phone displaying a stephoscope"/></div></div><div class="order1 grid-flex"><h5 class="title left">LV= Doctor Services</h5></div><div class="grid content-body order3"><span class="rte description left"><p>We&rsquo;re here for your clients when they need us most. Your clients and their spouse/partner* have access to 6 expert medical advice services &ndash; all accessible in a handy app or by phone, wherever they are:</p>
<ul>
    <li><strong>Remote GP 24/7.</strong>&nbsp;Unlimited consultations with a UK doctor available by phone or video.</li>
    <li><strong>Prescription services.</strong>&nbsp;Get a private prescription without the need for your client to visit their local GP.</li>
    <li><strong>Second opinion.</strong>&nbsp;Check a diagnosis and get advice on treatment options with a UK medical specialist by video or face to face consultation.</li>
    <li><strong>Remote physiotherapy.</strong>&nbsp;Up to five free sessions** with a trained UK physiotherapist and receive a bespoke treatment plan through video consultations.</li>
    <li><strong>Remote psychological support.</strong>&nbsp;Up to five free sessions** of mental health support including counselling and Cognitive Behavioural Therapy from a network of highly trained therapists.&nbsp;</li>
    <li><strong>Discounted health MOTs.</strong>&nbsp;Benefit from 25% off health MOTs - a service that provides an assessment of overall health, identifying any risk and areas of improvement.</li>
</ul>
<p>*Spouse, civil partner or person with whom the policyholder lives with as a partner and at the same address.</p>
<p>**The five sessions limit is split between the policyholder/life assured and partner/spouse.</p>
<p><a href="/supporting-your-client/doctors-services" title="Learn more about LV= Doctor Services">Learn more about LV= Doctor Services</a></p></span></div></div></div></div></div>
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        <div id="7e669f03-e85d-4ef3-a436-b6123911c31c"><link rel="preload" as="image" href="/-/life/media/athena/flourishes/large/members-benefits-heart-360x140-2.svg"/><div id="8dfdd875-abef-4b91-b591-da5221824e0d" class="intro-Text-container background-primary1"><div class="main-container-fullbleed"><div class="grid intro-image image-left"><div class="img-align order2"><div><img src="/-/life/media/athena/flourishes/large/members-benefits-heart-360x140-2.svg" alt="members-benefits-heart"/></div></div><div class="order1 grid-flex"><h2 class="title left">Benefits, exclusively for members</h2></div><div class="grid content-body order3"><span class="rte description left"><p>Your client gets greater value with our Life Protection. If your client chooses to become a member after taking a policy out with us, they can get access to exclusive member benefits and additional support services.</p>
<p><a href="/supporting-your-client/member-benefits" title="More about the benefits available to members">More about the benefits available to members</a></p></span></div></div></div></div></div>
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<p>
<span class="paragraph-size">We&rsquo;re proud to have paid 97%* of Life Protection claims in 2024. A successful claim is as important to your client as it is to you - your client gets vital financial help when they need it most and you feel confident in the provider you recommended.</span></p>
<p><span class="paragraph-size">* Our Life Insurance figures include claims paid for Life Insurance, Terminal illness and Whole of Life products (including&nbsp; some non-underwritten guaranteed whole of life products). Our whole of life products are no longer available.<br />
</span></p>
<div><a href="/supporting-you/claims" title="View our full 2024 claims performance">View our full 2024 claims performance</a></div></span></div></div><div class="column border true "><div class="title-block"><h2 class="title h2-regular">Dedicated support for you</h2></div><div class="content-block"><span class="rte body-copy"><p><span class="h4-size" style="color: #0d2c41;">Fastway - our quote and apply system &ndash; makes it easier to protect clients. It&rsquo;s a fast and flexible application journey and gives you an immediate underwriting decision.</span><br />
<br />
Plus 24/7 access to our pre-underwriting tool for an instant and indicative underwriting decision for illnesses and conditions and our Protection Progress Hub to easily track the status of your client applications.<br />
<br />
<a href="/online-services/fastway" title="More on Fastway">More on Fastway</a></p>
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