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    <title>UK adults are feeling more financially comfortable compared to a year ago| LV= Adviser Centre</title>
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href="/guaranteed-income-solutions/fixed-term-investment/guaranteed-income-drawdown" target="_self" class="" title="Guaranteed Income Drawdown" role="menuitem"><span>Guaranteed Income Drawdown</span></a></li></ul></li></ul></div></li></ul></div></li><li class="has-sub"><a href="/personal-protection" target="_self" class="" title="Protection" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Protection</span><span class="icon-arrow"></span></a><div class="subnav level1"><ul><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Personal Protection</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Products</h3><ul class="children"><li><a href="/personal-protection" target="_self" class="" title="Personal Protection" role="menuitem"><span>Personal Protection</span></a></li><li><a href="/personal-protection/income-protection" target="_self" class="" title="Income Protection" role="menuitem"><span>Income Protection</span></a></li><li><a href="/personal-protection/life-and-critical-illness" target="_self" class="" title="Life and Critical Illness" role="menuitem"><span>Life and Critical Illness</span></a></li><li><a href="/personal-protection/life-protection" target="_self" class="" title="Life Protection" role="menuitem"><span>Life Protection</span></a></li><li><a href="/personal-protection/personal-sick-pay" target="_self" class="" title="Personal Sick Pay" role="menuitem"><span>Personal Sick Pay</span></a></li><li><a href="/personal-protection/family-income-benefit" target="_self" class="" title="Family Income Benefit" role="menuitem"><span>Family Income Benefit</span></a></li><li><a href="/personal-protection/gift-inter-vivos" target="_self" class="" title="Gift Inter Vivos" role="menuitem"><span>Gift Inter Vivos</span></a></li></ul></li><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/personal-protection/flexible-protection-plan" target="_self" class="" title="Flexible Protection Plan" role="menuitem"><span>Flexible Protection Plan</span></a></li><li><a href="/personal-protection/income-protection-solutions" target="_self" class="" title="Income Protection Solutions" role="menuitem"><span>Income Protection Solutions</span></a></li><li><a href="https://www.lvadviser.com/service/launchers/adviser/executelauncher?launcher=fpp-quote-multi" target="_blank" class="" title="Quote &amp; apply" role="menuitem"><span>Quote &amp; apply</span></a></li><li><a href="https://www.lvadviser.com/service/launchers/adviser/executelauncher?launcher=protection-progress-hub" target="_blank" class="" title="Protection Progress Hub" role="menuitem"><span>Protection Progress Hub</span></a></li><li><a href="/online-services/fastway/pre-uw-tool" target="_self" class="" title="Pre-underwriting tool" role="menuitem"><span>Pre-underwriting tool</span></a></li><li><a href="/online-services/personal-protection-tools-and-calculators" target="_self" class="" title="Tools &amp; calculators" role="menuitem"><span>Tools &amp; calculators</span></a></li><li><a href="/personal-protection/why-income-protection" target="_self" class="" title="Why Income Protection" role="menuitem"><span>Why Income Protection</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Business Protection</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Products</h3><ul class="children"><li><a href="/business-protection" target="_self" class="" title="Business Protection" role="menuitem"><span>Business Protection</span></a></li><li><a href="/business-protection/relevant-life-cover" target="_self" class="" title="Relevant Life Cover" role="menuitem"><span>Relevant Life Cover</span></a></li><li><a href="/business-protection/key-person-cover" target="_self" class="" title="Key Person Cover" role="menuitem"><span>Key Person Cover</span></a></li><li><a href="/business-protection/share-and-partnership-protection" target="_self" class="" title="Share &amp; Partnership Protection" role="menuitem"><span>Share &amp; Partnership Protection</span></a></li><li><a href="/business-protection/executive-income-protection" target="_self" class="" title="Executive Income Protection" role="menuitem"><span>Executive Income Protection</span></a></li></ul></li><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="https://www.lvadviser.com/service/launchers/adviser/executelauncher?launcher=fpp-quote-multi" target="_blank" class="" title="Quote &amp; apply" role="menuitem"><span>Quote &amp; apply</span></a></li><li><a href="/online-services/business-protection-tools-and-calculators" target="_self" class="" title="Tools &amp; calculators" role="menuitem"><span>Tools &amp; calculators</span></a></li><li><a href="/business-protection/trusts" target="_self" class="" title="Business Protection &amp; Trusts" role="menuitem"><span>Business Protection &amp; Trusts</span></a></li><li><a href="/business-protection/tax-treatment" target="_self" class="" title="Tax treatment" role="menuitem"><span>Tax treatment</span></a></li><li><a href="/business-protection/business-protection-guide" target="_self" class="" title="Guide to Business Protection" role="menuitem"><span>Guide to Business Protection</span></a></li></ul></li></ul></div></li></ul></div></li><li class="has-sub"><a href="/equity-release" target="_self" class="" title="Equity Release" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Equity Release</span><span class="icon-arrow"></span></a><div class="subnav level1"><ul><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Products</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Products</h3><ul class="children"><li><a href="/equity-release" target="_self" class="" title="Equity Release" role="menuitem"><span>Equity Release</span></a></li><li><a href="/equity-release/lifetime-mortgage-lump-sum" target="_self" class="" title="Lifetime Mortgage Lump Sum Plus" role="menuitem"><span>Lifetime Mortgage Lump Sum Plus</span></a></li><li><a href="/equity-release/lifetime-mortgage-drawdown" target="_self" class="" title="Lifetime Mortgage Drawdown Plus" role="menuitem"><span>Lifetime Mortgage Drawdown Plus</span></a></li><li><a href="/equity-release/lifetime-mortgage-lump-sum-lifestyle" target="_self" class="" title="Lifetime Mortgage Lump Sum Lifestyle" role="menuitem"><span>Lifetime Mortgage Lump Sum Lifestyle</span></a></li><li><a href="/equity-release/lifetime-mortgage-drawdown-lifestyle" target="_self" class="" title="Lifetime Mortgage Drawdown Lifestyle" role="menuitem"><span>Lifetime Mortgage Drawdown Lifestyle</span></a></li></ul></li><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/contact-us/equity-release" target="_self" class="" title="Contact us" role="menuitem"><span>Contact us</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Resources</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Resources</h3><ul class="children"><li><a href="/online-services/equity-release-portal" target="_self" class="" title="Equity Release Portal" role="menuitem"><span>Equity Release Portal</span></a></li><li><a href="/online-services/equity-release-portal/faqs" target="_self" class="" title="Equity Release Portal FAQs" role="menuitem"><span>Equity Release Portal FAQs</span></a></li><li><a href="/equity-release/adviser-marketing-hub" target="_self" class="" title="Adviser Marketing Hub" role="menuitem"><span>Adviser Marketing Hub</span></a></li><li><a href="/knowledge-centre/video-and-webinar-library/equity-release" target="_self" class="" title="Equity Release videos and webinars" role="menuitem"><span>Equity Release videos and webinars</span></a></li><li><a href="/equity-release/early-repayment-calculator" target="_self" class="" title="Lifetime Mortgage Early Repayment Calculator" role="menuitem"><span>Lifetime Mortgage Early Repayment Calculator</span></a></li><li><a href="/equity-release/lifetime-mortgages-updates" target="_self" class="" title="Lifetime mortgages updates" role="menuitem"><span>Lifetime mortgages updates</span></a></li><li><a href="/equity-release/equity-release-council" target="_self" class="" title="Equity Release Council" role="menuitem"><span>Equity Release Council</span></a></li></ul></li><li><h3 class="section-heading">Supporting your client</h3><ul class="children"><li><a href="/supporting-your-client/care-navigator" target="_self" class="" title="Care navigator" role="menuitem"><span>Care navigator</span></a></li><li><a href="/supporting-your-client/doctors-services" target="_self" class="" title="LV= Doctor Services" role="menuitem"><span>LV= Doctor Services</span></a></li></ul></li></ul></div></li></ul></div></li><li class="has-sub"><a href="/supporting-you" target="_self" class="" title="Support" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Support</span><span class="icon-arrow"></span></a><div class="subnav level1"><ul><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Knowledge centre</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/knowledge-centre" target="_self" class="" title="Knowledge centre" role="menuitem"><span>Knowledge centre</span></a></li><li><a href="/knowledge-centre/video-and-webinar-library" target="_self" class="" title="Video and webinar library" role="menuitem"><span>Video and webinar library</span></a></li><li><a href="/knowledge-centre/protection-webinar-calendar" target="_self" class="" title="Protection webinar calendar" role="menuitem"><span>Protection webinar calendar</span></a></li><li><a href="/knowledge-centre/news-hub" target="_self" class="" title="News hub" role="menuitem"><span>News hub</span></a></li><li><a href="/knowledge-centre/article-library" target="_self" class="" title="Article library" role="menuitem"><span>Article library</span></a></li><li><a href="/knowledge-centre/fuel-for-life" target="_self" class="" title="Fuel for Life" role="menuitem"><span>Fuel for Life</span></a></li><li><a href="/knowledge-centre/reaching-resilience" target="_self" class="" title="Reaching Resilience" role="menuitem"><span>Reaching Resilience</span></a></li><li><a href="/knowledge-centre/technical-hub" target="_self" class="" title="Technical Hub" role="menuitem"><span>Technical Hub</span></a></li><li><a href="/pensions/tax-year-end" target="_self" class="" title="Tax year end" role="menuitem"><span>Tax year end</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Claims</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-you/claims" target="_self" class="" title="Claims" role="menuitem"><span>Claims</span></a></li><li><a href="/supporting-you/claims/our-claims-approach" target="_self" class="" title="Our approach to claims" role="menuitem"><span>Our approach to claims</span></a></li><li><a href="/supporting-you/claims/real-stories" target="_self" class="" title="Real stories" role="menuitem"><span>Real stories</span><span class="new">New</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Protection underwriting</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-you/protection-underwriting" target="_self" class="" title="Protection underwriting" role="menuitem"><span>Protection underwriting</span></a></li><li><a href="/supporting-you/protection-underwriting/misrepresentation" target="_self" class="" title="Underwriting misrepresentation" role="menuitem"><span>Underwriting misrepresentation</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Trusts</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-you/trusts" target="_self" class="" title="Trusts" role="menuitem"><span>Trusts</span></a></li><li><a href="/supporting-you/trusts/types-of-trust" target="_self" class="" title="Types of trusts" role="menuitem"><span>Types of trusts</span></a></li><li><a href="/supporting-you/trusts/trs" target="_self" class="" title="Trust Registration Service - FAQs" role="menuitem"><span>Trust Registration Service - FAQs</span></a></li></ul></li></ul></div></li><li class=""><a href="/supporting-you/protection-large-case-team" target="_self" class=" " title="Protection large case team" role="menuitem"><span>Protection large case team</span></a></li><li class=""><a href="/supporting-you/vulnerable-customers" target="_self" class=" " title="Vulnerable customers" role="menuitem"><span>Vulnerable customers</span></a></li><li class=""><a href="/supporting-you/suitability-letter-builder" target="_self" class=" " title="Suitability letter builder" role="menuitem"><span>Suitability letter builder</span></a></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Portals and integration</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Overview</h3><ul class="children"><li><a href="/adviser-portal" target="_self" class="" title="Savings and Retirement Adviser Portal" role="menuitem"><span>Savings and Retirement Adviser Portal</span></a></li><li><a href="/online-services" target="_self" class="" title="Online services" role="menuitem"><span>Online services</span></a></li><li><a href="/online-services/portals" target="_self" class="" title="Third party portals" role="menuitem"><span>Third party portals</span></a></li><li><a href="/online-services/integration" target="_self" class="" title="Back office integration" role="menuitem"><span>Back office integration</span><span class="new">New</span></a></li></ul></li></ul></div></li><li class=""><a href="/supporting-you/setting-up-an-agency" target="_self" class=" " title="Setting up an Agency" role="menuitem"><span>Setting up an Agency</span></a></li><li class=""><a href="/supporting-you/lv-news" target="_self" class=" " title="Our future plans" role="menuitem"><span>LV= news</span></a></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Consumer Duty</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-you/consumer-duty-hub" target="_self" class="" title="Consumer Duty" role="menuitem"><span>Consumer Duty</span></a></li><li><a href="/supporting-you/consumer-duty-hub/protection" target="_self" class="" title="Protection" role="menuitem"><span>Protection</span></a></li><li><a href="/supporting-you/consumer-duty-hub/savings-and-retirement" target="_self" class="" title="Savings and Retirement" role="menuitem"><span>Savings and Retirement</span></a></li><li><a href="/supporting-you/consumer-duty-hub/equity-release" target="_self" class="" title="Equity Release" role="menuitem"><span>Equity Release</span></a></li></ul></li></ul></div></li><li class=""><a href="/supporting-your-client/why-lv" target="_self" class="has-sub " title="Why LV=" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Why LV=</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-your-client/why-lv" target="_self" class="" title="Why LV=" role="menuitem"><span>Why LV=</span></a></li><li><a href="/supporting-your-client/why-lv/mutual-bonus" target="_self" class="" title="Mutual bonus" role="menuitem"><span>Mutual bonus</span></a></li><li><a href="/supporting-your-client/why-lv/lv-difference" target="_self" class="" title="Exit bonus" role="menuitem"><span>One-off bonus</span></a></li><li><a href="/supporting-your-client/why-lv/our-awards" target="_self" class="" title="Our awards" role="menuitem"><span>Our awards</span></a></li></ul></li></ul></div></li><li class=""><a href="/supporting-your-client/member-benefits" target="_self" class="has-sub " title="Member benefits" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Member benefits</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-your-client/member-benefits" target="_self" class="" title="Member benefits" role="menuitem"><span>Member benefits</span></a></li><li><a href="/supporting-your-client/member-benefits/legal-advice" target="_self" class="" title="Legal Advice Line" role="menuitem"><span>Legal Advice Line</span></a></li><li><a href="/supporting-your-client/doctors-services" target="_self" class="" title="LV= Doctor Services" role="menuitem"><span>LV= Doctor Services</span></a></li><li><a href="/supporting-your-client/care-navigator" target="_self" class="" title="Care navigator" role="menuitem"><span>Care navigator</span></a></li></ul></li></ul></div></li></ul></div></li><li class="doc-library"><a href="/document-library" 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        <div id="699ad5ab-497b-41ff-aa06-9109488e43b2"><div class="news-detail-component"><div class="news-content"><h2 class="title h2-regular">UK adults are feeling more financially comfortable compared to a year ago</h2><div class="date-category-section"><div class="date-published">15/02/2024</div><div class="news-category"><span class="categories">FINANCIAL AND CORPORATE</span></div></div><span class="rte "><ul>
    <li>The LV= Wealth and Wellbeing Research Programme indicates that the nation&rsquo;s financial resilience is slowly improving as its Wellness Tracker increased by two points since September 2023</li>
    <li>Fewer people think their finances will get worse in the next three months, falling by 17% from 46% in December 2022</li>
</ul>
<p>Research from investment, protection and retirement specialist LV= highlights how UK adults are starting to feel more positive about their financial future.&nbsp;<br />
<br />
The LV= Wealth and Wellbeing Research Programme* - a quarterly survey of 4,000 UK adults &ndash; reveals that the number of people who think their finances will continue to worsen is starting to fall. The LV= Wellness Tracker, a metric examining the financial wellbeing of UK adults, currently stands at +19 up by +4 since December 2022 indicating that the nation&rsquo;s view of financial resilience is improving.<br />
<br />
Ranging from -100 to +100, the LV= Wellness Tracker produces a single measure of the nation&rsquo;s financial resilience over time by comparing the number of people who are financially &lsquo;comfortable&rsquo; to those who are &lsquo;struggling.&rsquo; Overall, 59% of respondents described their situation as comfortable, while 41% said they were struggling.&nbsp; &nbsp;</p>
<p>While the overall picture paints one of some positivity, the latest LV= data shows some clear generational differences in in how UK adults are adapting to financial pressures and how optimistic they are feeling. One in five (22%) UK adults aged 18-34 expect their finances to improve in the next three months, yet our figures suggest this group is in a more precarious financial position than older people.<br />
Despite the optimism shown by younger people about improving finances, Generation Z respondents (aged 18-26) were twice as likely to miss payments on credit cards and loans compared to the nation as a whole (8% vs 4%), as well as mortgage or rent (8% vs 3%) and utility bills (8% vs 5%).</p>
<p>Millennials (aged 27-42) are twice as likely to have received a final demand letter (6% vs 3%) and the most likely group to have used a pawn broker in the past three months (5% vs 2%).<br />
<br />
Furthermore, the LV= research found that:&nbsp;</p>
<ul>
    <li>Respondents aged 35-54 felt more financially resilient than the last quarter, as their Wellness Tracker score increased by +6</li>
    <li>Overall, a quarter (26%) of adults have seen an increase in costs but say they have not been impacted by the rises, this number grows to 47% for those aged over 78</li>
    <li>Compared to UK workers, retirees generally reported feeling more financially comfortable, over a third (37%) were able to comfortably pay off their credit card or loans debts. Despite this, their Wellness Tracker score fell by -2 this quarter</li>
</ul></span></div></div></div>
<script>LVSiteConfigs.components.data.push({"name":"newsDetailComponent","reactName":"Athena.newsDetailComponent","id":"699ad5ab-497b-41ff-aa06-9109488e43b2","type":"dynamic","props":{"titleHeading":{"label":"UK adults are feeling more financially comfortable compared to a year ago","type":"h2","url":null},"shortDescription":"The LV= Wealth and Wellbeing Research Programme indicates that the nation&rsquo;s financial resilience is slowly improving as its Wellness Tracker increased by two points since September 2023.","mainDescription":"<ul>\n    <li>The LV= Wealth and Wellbeing Research Programme indicates that the nation&rsquo;s financial resilience is slowly improving as its Wellness Tracker increased by two points since September 2023</li>\n    <li>Fewer people think their finances will get worse in the next three months, falling by 17% from 46% in December 2022</li>\n</ul>\n<p>Research from investment, protection and retirement specialist LV= highlights how UK adults are starting to feel more positive about their financial future.&nbsp;<br />\n<br />\nThe LV= Wealth and Wellbeing Research Programme* - a quarterly survey of 4,000 UK adults &ndash; reveals that the number of people who think their finances will continue to worsen is starting to fall. The LV= Wellness Tracker, a metric examining the financial wellbeing of UK adults, currently stands at +19 up by +4 since December 2022 indicating that the nation&rsquo;s view of financial resilience is improving.<br />\n<br />\nRanging from -100 to +100, the LV= Wellness Tracker produces a single measure of the nation&rsquo;s financial resilience over time by comparing the number of people who are financially &lsquo;comfortable&rsquo; to those who are &lsquo;struggling.&rsquo; Overall, 59% of respondents described their situation as comfortable, while 41% said they were struggling.&nbsp; &nbsp;</p>\n<p>While the overall picture paints one of some positivity, the latest LV= data shows some clear generational differences in in how UK adults are adapting to financial pressures and how optimistic they are feeling. One in five (22%) UK adults aged 18-34 expect their finances to improve in the next three months, yet our figures suggest this group is in a more precarious financial position than older people.<br />\nDespite the optimism shown by younger people about improving finances, Generation Z respondents (aged 18-26) were twice as likely to miss payments on credit cards and loans compared to the nation as a whole (8% vs 4%), as well as mortgage or rent (8% vs 3%) and utility bills (8% vs 5%).</p>\n<p>Millennials (aged 27-42) are twice as likely to have received a final demand letter (6% vs 3%) and the most likely group to have used a pawn broker in the past three months (5% vs 2%).<br />\n<br />\nFurthermore, the LV= research found that:&nbsp;</p>\n<ul>\n    <li>Respondents aged 35-54 felt more financially resilient than the last quarter, as their Wellness Tracker score increased by +6</li>\n    <li>Overall, a quarter (26%) of adults have seen an increase in costs but say they have not been impacted by the rises, this number grows to 47% for those aged over 78</li>\n    <li>Compared to UK workers, retirees generally reported feeling more financially comfortable, over a third (37%) were able to comfortably pay off their credit card or loans debts. Despite this, their Wellness Tracker score fell by -2 this quarter</li>\n</ul>","image":null,"publishedDate":"15/02/2024","newsCategory":[{"newsCategory":"FINANCIAL AND CORPORATE"}]}});</script>
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    <div class="react-component quote" data-name="quote" data-id="d07b0879-8272-4d5f-ba04-6bfacf223fa5">
        <div id="d07b0879-8272-4d5f-ba04-6bfacf223fa5"><div id="8a91a264-5a32-41ff-a7ed-9952ac108735" class="quote-main-container"><div class="quote-container blue-text quote-below"><div class="quote"><span><span class="icon-quote-open"></span><span class="rte quote-text"><p>&ldquo;The LV= Wealth and Wellbeing Research Programme tracks the financial confidence of UK adults and our latest data shows a slight rise in sentiment as inflation has slowed.&nbsp;</p>
<p>&ldquo;Millennials and Generation Z are more negatively impacted and are more likely to need financial support.&nbsp;</p>
<p>&ldquo;The LV= Wellness Tracker has risen slightly, showing that positive sentiment does not always match financial situations. While a fifth of 18-34 year olds expect to see their finances improve in the next three months, some young people are experiencing high levels of unsecured debt. The green shoots of growth are there, but there is still work to be done to ensure everyone in our society has the opportunity to feel financially confident.&rdquo;</p></span><span class="icon-quote-close"></span></span></div><div class="body-copy"><span class="name-text">David Hynam</span><span class="job-title-text">LV= Chief Executive</span></div></div></div></div>
<script>LVSiteConfigs.components.data.push({"name":"quote","reactName":"Athena.quote","id":"d07b0879-8272-4d5f-ba04-6bfacf223fa5","type":"dynamic","props":{"Id":{"Guid":"8a91a264-5a32-41ff-a7ed-9952ac108735"},"layoutStyle":"blue-text","quotePosition":"quote-below","quoteText":"<p>&ldquo;The LV= Wealth and Wellbeing Research Programme tracks the financial confidence of UK adults and our latest data shows a slight rise in sentiment as inflation has slowed.&nbsp;</p>\n<p>&ldquo;Millennials and Generation Z are more negatively impacted and are more likely to need financial support.&nbsp;</p>\n<p>&ldquo;The LV= Wellness Tracker has risen slightly, showing that positive sentiment does not always match financial situations. While a fifth of 18-34 year olds expect to see their finances improve in the next three months, some young people are experiencing high levels of unsecured debt. The green shoots of growth are there, but there is still work to be done to ensure everyone in our society has the opportunity to feel financially confident.&rdquo;</p>","name":"David Hynam","jobTitle":"LV= Chief Executive"}});</script>
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    <div class="react-component featuredetails" data-name="featureDetails" data-id="592e5b2a-23cd-4a40-82b0-5796f9b1eb75">
        <div id="592e5b2a-23cd-4a40-82b0-5796f9b1eb75"><div id="048b99f1-70ac-4ac1-8643-c7282e665d2b" class="intro-Text-container "><div class="main-container-fullbleed"><div class="grid  image-left"><div class="grid content-body order3"><span class="rte description left"><p><strong>Notes to Editors</strong></p>
<ul>
    <li>*LV= surveyed 4,000 nationally representative UK adults via an online omnibus conducted by Opinium in December 2023.</li>
    <li>UK population stats from ONS. Total UK adult population is 53.2m UK adults (aged 18+).&nbsp;</li>
</ul>
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