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href="/guaranteed-income-solutions/fixed-term-investment/guaranteed-income-drawdown" target="_self" class="" title="Guaranteed Income Drawdown" role="menuitem"><span>Guaranteed Income Drawdown</span></a></li></ul></li></ul></div></li></ul></div></li><li class="has-sub"><a href="/personal-protection" target="_self" class="" title="Protection" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Protection</span><span class="icon-arrow"></span></a><div class="subnav level1"><ul><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Personal Protection</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Products</h3><ul class="children"><li><a href="/personal-protection" target="_self" class="" title="Personal Protection" role="menuitem"><span>Personal Protection</span></a></li><li><a href="/personal-protection/income-protection" target="_self" class="" title="Income Protection" role="menuitem"><span>Income Protection</span></a></li><li><a href="/personal-protection/life-and-critical-illness" target="_self" class="" title="Life and Critical Illness" role="menuitem"><span>Life and Critical Illness</span></a></li><li><a href="/personal-protection/life-protection" target="_self" class="" title="Life Protection" role="menuitem"><span>Life Protection</span></a></li><li><a href="/personal-protection/personal-sick-pay" target="_self" class="" title="Personal Sick Pay" role="menuitem"><span>Personal Sick Pay</span></a></li><li><a href="/personal-protection/family-income-benefit" target="_self" class="" title="Family Income Benefit" role="menuitem"><span>Family Income Benefit</span></a></li><li><a href="/personal-protection/gift-inter-vivos" target="_self" class="" title="Gift Inter Vivos" role="menuitem"><span>Gift Inter Vivos</span></a></li></ul></li><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/personal-protection/flexible-protection-plan" target="_self" class="" title="Flexible Protection Plan" role="menuitem"><span>Flexible Protection Plan</span></a></li><li><a href="/personal-protection/income-protection-solutions" target="_self" class="" title="Income Protection Solutions" role="menuitem"><span>Income Protection Solutions</span></a></li><li><a href="https://www.lvadviser.com/service/launchers/adviser/executelauncher?launcher=fpp-quote-multi" target="_blank" class="" title="Quote &amp; apply" role="menuitem"><span>Quote &amp; apply</span></a></li><li><a href="https://www.lvadviser.com/service/launchers/adviser/executelauncher?launcher=protection-progress-hub" target="_blank" class="" title="Protection Progress Hub" role="menuitem"><span>Protection Progress Hub</span></a></li><li><a href="/online-services/fastway/pre-uw-tool" target="_self" class="" title="Pre-underwriting tool" role="menuitem"><span>Pre-underwriting tool</span></a></li><li><a href="/online-services/personal-protection-tools-and-calculators" target="_self" class="" title="Tools &amp; calculators" role="menuitem"><span>Tools &amp; calculators</span></a></li><li><a href="/personal-protection/why-income-protection" target="_self" class="" title="Why Income Protection" role="menuitem"><span>Why Income Protection</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Business Protection</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Products</h3><ul class="children"><li><a href="/business-protection" target="_self" class="" title="Business Protection" role="menuitem"><span>Business Protection</span></a></li><li><a href="/business-protection/relevant-life-cover" target="_self" class="" title="Relevant Life Cover" role="menuitem"><span>Relevant Life Cover</span></a></li><li><a href="/business-protection/key-person-cover" target="_self" class="" title="Key Person Cover" role="menuitem"><span>Key Person Cover</span></a></li><li><a href="/business-protection/share-and-partnership-protection" target="_self" class="" title="Share &amp; Partnership Protection" role="menuitem"><span>Share &amp; Partnership Protection</span></a></li><li><a href="/business-protection/executive-income-protection" target="_self" class="" title="Executive Income Protection" role="menuitem"><span>Executive Income Protection</span></a></li></ul></li><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="https://www.lvadviser.com/service/launchers/adviser/executelauncher?launcher=fpp-quote-multi" target="_blank" class="" title="Quote &amp; apply" role="menuitem"><span>Quote &amp; apply</span></a></li><li><a href="/online-services/business-protection-tools-and-calculators" target="_self" class="" title="Tools &amp; calculators" role="menuitem"><span>Tools &amp; calculators</span></a></li><li><a href="/business-protection/trusts" target="_self" class="" title="Business Protection &amp; Trusts" role="menuitem"><span>Business Protection &amp; Trusts</span></a></li><li><a href="/business-protection/tax-treatment" target="_self" class="" title="Tax treatment" role="menuitem"><span>Tax treatment</span></a></li><li><a href="/business-protection/business-protection-guide" target="_self" class="" title="Guide to Business Protection" role="menuitem"><span>Guide to Business Protection</span></a></li></ul></li></ul></div></li></ul></div></li><li class="has-sub"><a href="/equity-release" target="_self" class="" title="Equity Release" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Equity Release</span><span class="icon-arrow"></span></a><div class="subnav level1"><ul><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Products</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Products</h3><ul class="children"><li><a href="/equity-release" target="_self" class="" title="Equity Release" role="menuitem"><span>Equity Release</span></a></li><li><a href="/equity-release/lifetime-mortgage-lump-sum" target="_self" class="" title="Lifetime Mortgage Lump Sum Plus" role="menuitem"><span>Lifetime Mortgage Lump Sum Plus</span></a></li><li><a href="/equity-release/lifetime-mortgage-drawdown" target="_self" class="" title="Lifetime Mortgage Drawdown Plus" role="menuitem"><span>Lifetime Mortgage Drawdown Plus</span></a></li><li><a href="/equity-release/lifetime-mortgage-lump-sum-lifestyle" target="_self" class="" title="Lifetime Mortgage Lump Sum Lifestyle" role="menuitem"><span>Lifetime Mortgage Lump Sum Lifestyle</span></a></li><li><a href="/equity-release/lifetime-mortgage-drawdown-lifestyle" target="_self" class="" title="Lifetime Mortgage Drawdown Lifestyle" role="menuitem"><span>Lifetime Mortgage Drawdown Lifestyle</span></a></li></ul></li><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/contact-us/equity-release" target="_self" class="" title="Contact us" role="menuitem"><span>Contact us</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Resources</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Resources</h3><ul class="children"><li><a href="/online-services/equity-release-portal" target="_self" class="" title="Equity Release Portal" role="menuitem"><span>Equity Release Portal</span></a></li><li><a href="/online-services/equity-release-portal/faqs" target="_self" class="" title="Equity Release Portal FAQs" role="menuitem"><span>Equity Release Portal FAQs</span></a></li><li><a href="/equity-release/adviser-marketing-hub" target="_self" class="" title="Adviser Marketing Hub" role="menuitem"><span>Adviser Marketing Hub</span></a></li><li><a href="/knowledge-centre/video-and-webinar-library/equity-release" target="_self" class="" title="Equity Release videos and webinars" role="menuitem"><span>Equity Release videos and webinars</span></a></li><li><a href="/equity-release/early-repayment-calculator" target="_self" class="" title="Lifetime Mortgage Early Repayment Calculator" role="menuitem"><span>Lifetime Mortgage Early Repayment Calculator</span></a></li><li><a href="/equity-release/lifetime-mortgages-updates" target="_self" class="" title="Lifetime mortgages updates" role="menuitem"><span>Lifetime mortgages updates</span></a></li><li><a href="/equity-release/equity-release-council" target="_self" class="" title="Equity Release Council" role="menuitem"><span>Equity Release Council</span></a></li></ul></li><li><h3 class="section-heading">Supporting your client</h3><ul class="children"><li><a href="/supporting-your-client/care-navigator" target="_self" class="" title="Care navigator" role="menuitem"><span>Care navigator</span></a></li><li><a href="/supporting-your-client/doctors-services" target="_self" class="" title="LV= Doctor Services" role="menuitem"><span>LV= Doctor Services</span></a></li></ul></li></ul></div></li></ul></div></li><li class="has-sub"><a href="/supporting-you" target="_self" class="" title="Support" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Support</span><span class="icon-arrow"></span></a><div class="subnav level1"><ul><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Knowledge centre</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/knowledge-centre" target="_self" class="" title="Knowledge centre" role="menuitem"><span>Knowledge centre</span></a></li><li><a href="/knowledge-centre/video-and-webinar-library" target="_self" class="" title="Video and webinar library" role="menuitem"><span>Video and webinar library</span></a></li><li><a href="/knowledge-centre/protection-webinar-calendar" target="_self" class="" title="Protection webinar calendar" role="menuitem"><span>Protection webinar calendar</span></a></li><li><a href="/knowledge-centre/news-hub" target="_self" class="" title="News hub" role="menuitem"><span>News hub</span></a></li><li><a href="/knowledge-centre/article-library" target="_self" class="" title="Article library" role="menuitem"><span>Article library</span></a></li><li><a href="/knowledge-centre/fuel-for-life" target="_self" class="" title="Fuel for Life" role="menuitem"><span>Fuel for Life</span></a></li><li><a href="/knowledge-centre/reaching-resilience" target="_self" class="" title="Reaching Resilience" role="menuitem"><span>Reaching Resilience</span></a></li><li><a href="/knowledge-centre/technical-hub" target="_self" class="" title="Technical Hub" role="menuitem"><span>Technical Hub</span></a></li><li><a href="/pensions/tax-year-end" target="_self" class="" title="Tax year end" role="menuitem"><span>Tax year end</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Claims</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-you/claims" target="_self" class="" title="Claims" role="menuitem"><span>Claims</span></a></li><li><a href="/supporting-you/claims/our-claims-approach" target="_self" class="" title="Our approach to claims" role="menuitem"><span>Our approach to claims</span></a></li><li><a href="/supporting-you/claims/real-stories" target="_self" class="" title="Real stories" role="menuitem"><span>Real stories</span><span class="new">New</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Protection underwriting</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-you/protection-underwriting" target="_self" class="" title="Protection underwriting" role="menuitem"><span>Protection underwriting</span></a></li><li><a href="/supporting-you/protection-underwriting/misrepresentation" target="_self" class="" title="Underwriting misrepresentation" role="menuitem"><span>Underwriting misrepresentation</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Trusts</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-you/trusts" target="_self" class="" title="Trusts" role="menuitem"><span>Trusts</span></a></li><li><a href="/supporting-you/trusts/types-of-trust" target="_self" class="" title="Types of trusts" role="menuitem"><span>Types of trusts</span></a></li><li><a href="/supporting-you/trusts/trs" target="_self" class="" title="Trust Registration Service - FAQs" role="menuitem"><span>Trust Registration Service - FAQs</span></a></li></ul></li></ul></div></li><li class=""><a href="/supporting-you/protection-large-case-team" target="_self" class=" " title="Protection large case team" role="menuitem"><span>Protection large case team</span></a></li><li class=""><a href="/supporting-you/vulnerable-customers" target="_self" class=" " title="Vulnerable customers" role="menuitem"><span>Vulnerable customers</span></a></li><li class=""><a href="/supporting-you/suitability-letter-builder" target="_self" class=" " title="Suitability letter builder" role="menuitem"><span>Suitability letter builder</span></a></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Portals and integration</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Overview</h3><ul class="children"><li><a href="/adviser-portal" target="_self" class="" title="Savings and Retirement Adviser Portal" role="menuitem"><span>Savings and Retirement Adviser Portal</span></a></li><li><a href="/online-services" target="_self" class="" title="Online services" role="menuitem"><span>Online services</span></a></li><li><a href="/online-services/portals" target="_self" class="" title="Third party portals" role="menuitem"><span>Third party portals</span></a></li><li><a href="/online-services/integration" target="_self" class="" title="Back office integration" role="menuitem"><span>Back office integration</span><span class="new">New</span></a></li></ul></li></ul></div></li><li class=""><a href="/supporting-you/setting-up-an-agency" target="_self" class=" " title="Setting up an Agency" role="menuitem"><span>Setting up an Agency</span></a></li><li class=""><a href="/supporting-you/lv-news" target="_self" class=" " title="Our future plans" role="menuitem"><span>LV= news</span></a></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Consumer Duty</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-you/consumer-duty-hub" target="_self" class="" title="Consumer Duty" role="menuitem"><span>Consumer Duty</span></a></li><li><a href="/supporting-you/consumer-duty-hub/protection" target="_self" class="" title="Protection" role="menuitem"><span>Protection</span></a></li><li><a href="/supporting-you/consumer-duty-hub/savings-and-retirement" target="_self" class="" title="Savings and Retirement" role="menuitem"><span>Savings and Retirement</span></a></li><li><a href="/supporting-you/consumer-duty-hub/equity-release" target="_self" class="" title="Equity Release" role="menuitem"><span>Equity Release</span></a></li></ul></li></ul></div></li><li class=""><a href="/supporting-your-client/why-lv" target="_self" class="has-sub " title="Why LV=" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Why LV=</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-your-client/why-lv" target="_self" class="" title="Why LV=" role="menuitem"><span>Why LV=</span></a></li><li><a href="/supporting-your-client/why-lv/mutual-bonus" target="_self" class="" title="Mutual bonus" role="menuitem"><span>Mutual bonus</span></a></li><li><a href="/supporting-your-client/why-lv/lv-difference" target="_self" class="" title="Exit bonus" role="menuitem"><span>One-off bonus</span></a></li><li><a href="/supporting-your-client/why-lv/our-awards" target="_self" class="" title="Our awards" role="menuitem"><span>Our awards</span></a></li></ul></li></ul></div></li><li class=""><a href="/supporting-your-client/member-benefits" target="_self" class="has-sub " title="Member benefits" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Member benefits</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-your-client/member-benefits" target="_self" class="" title="Member benefits" role="menuitem"><span>Member benefits</span></a></li><li><a href="/supporting-your-client/member-benefits/legal-advice" target="_self" class="" title="Legal Advice Line" role="menuitem"><span>Legal Advice Line</span></a></li><li><a href="/supporting-your-client/doctors-services" target="_self" class="" title="LV= Doctor Services" role="menuitem"><span>LV= Doctor Services</span></a></li><li><a href="/supporting-your-client/care-navigator" target="_self" class="" title="Care navigator" role="menuitem"><span>Care navigator</span></a></li></ul></li></ul></div></li></ul></div></li><li class="doc-library"><a href="/document-library" 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        <div id="32ec42fc-5693-4a23-a2c1-044b3bd6eea5"><div class="news-detail-component"><div class="news-content"><h2 class="title h2-regular">Generation X retirement readiness gap</h2><div class="date-category-section"><div class="date-published">19/06/2025</div><div class="news-category"><span class="categories">FINANCIAL AND CORPORATE</span></div></div><span class="rte "><p style="text-align: left;"><span class="h3-size">New data reveals two thirds lack financial preparedness for the future</span></p>
<p style="text-align: left;">
<p style="text-align: justify;">Insights from investment, protection and retirement specialist LV=, has revealed significant concerns among Generation X (Gen X) regarding the age group&rsquo;s preparation for retirement. LV&rsquo;s Wealth and Wellbeing research showed that two thirds (66%) of those aged between 45 and 49 feel unprepared, highlighting the need for a renewed focus on retirement planning strategies.&nbsp;</p>
<p style="text-align: justify;">
LV&rsquo;s data also found that half (50%) of Gen X respondents are unsure about which income option they would choose upon reaching retirement. As the oldest of this generation nears retirement age, this lack of clarity raises important questions about financial preparedness and highlights the need for broader awareness of available solutions outside of traditional retirement options.</p>
<p style="text-align: justify;">
One such solution is a Fixed Term Annuity, a product that offers a guaranteed income stream whilst providing stability and flexibility through a choice of terms. Often overlooked when compared to traditional Lifetime Annuities, Fixed Term Annuities can play a prominent role in securing peace of mind during the early years of retirement, while also giving retirees the option to revisit their financial decisions later in their retirement, if a person&rsquo;s needs may have changed.&nbsp;</p>
<p style="text-align: justify;">
Despite offering these benefits, only 7% of Gen X said they would consider this product to fund their retirement, compared to just under one in five (18%) who said they would choose a Lifetime Annuity. Additionally, almost a third (28%) of Gen X adults said they are confused by the financial information they find, indicating a potential knowledge gap for this particular age group, and thus the opportunity to provide clarity around personal financial planning.&nbsp;</p>
<p style="text-align: justify;">
As retirement planning becomes more personalised, financial advisers have an important role to play in guiding those approaching retirement towards the right mix of strategies to meet their long-term financial goals for later life. With retirement on the horizon for the oldest members of Generation X, now is the time to ensure their later-life plans are clearly defined and firmly in place.&nbsp;</p>
<p style="text-align: justify;">
Fixed Term Annuities should be considered as part of a comprehensive retirement strategy, as they offer a reliable means of bridging income gaps while preserving flexibility for future financial planning. LV&rsquo;s Fixed Term Annuity can be used as a standalone retirement recommendation or used within LV&rsquo;s innovative Guaranteed Income Drawdown (GID) solution, which balances the LV= Fixed Term Investment and its Smoothed Managed Funds** in one simple account.&nbsp;</p>
<p style="text-align: justify;">
As well as various death benefits, such as plan protection and value protection, new Fixed Term Annuity customers also gain immediate access to LV= member benefits, like LV= Doctors Services.</p>
</p></span></div></div></div>
<script>LVSiteConfigs.components.data.push({"name":"newsDetailComponent","reactName":"Athena.newsDetailComponent","id":"32ec42fc-5693-4a23-a2c1-044b3bd6eea5","type":"dynamic","props":{"titleHeading":{"label":"Generation X retirement readiness gap","type":"h2","url":null},"shortDescription":"<p style=\"text-align: justify;\">New data reveals two thirds lack financial preparedness for the future</p>\n<br />","mainDescription":"<p style=\"text-align: left;\"><span class=\"h3-size\">New data reveals two thirds lack financial preparedness for the future</span></p>\n<p style=\"text-align: left;\">\n<p style=\"text-align: justify;\">Insights from investment, protection and retirement specialist LV=, has revealed significant concerns among Generation X (Gen X) regarding the age group&rsquo;s preparation for retirement. LV&rsquo;s Wealth and Wellbeing research showed that two thirds (66%) of those aged between 45 and 49 feel unprepared, highlighting the need for a renewed focus on retirement planning strategies.&nbsp;</p>\n<p style=\"text-align: justify;\">\nLV&rsquo;s data also found that half (50%) of Gen X respondents are unsure about which income option they would choose upon reaching retirement. As the oldest of this generation nears retirement age, this lack of clarity raises important questions about financial preparedness and highlights the need for broader awareness of available solutions outside of traditional retirement options.</p>\n<p style=\"text-align: justify;\">\nOne such solution is a Fixed Term Annuity, a product that offers a guaranteed income stream whilst providing stability and flexibility through a choice of terms. Often overlooked when compared to traditional Lifetime Annuities, Fixed Term Annuities can play a prominent role in securing peace of mind during the early years of retirement, while also giving retirees the option to revisit their financial decisions later in their retirement, if a person&rsquo;s needs may have changed.&nbsp;</p>\n<p style=\"text-align: justify;\">\nDespite offering these benefits, only 7% of Gen X said they would consider this product to fund their retirement, compared to just under one in five (18%) who said they would choose a Lifetime Annuity. Additionally, almost a third (28%) of Gen X adults said they are confused by the financial information they find, indicating a potential knowledge gap for this particular age group, and thus the opportunity to provide clarity around personal financial planning.&nbsp;</p>\n<p style=\"text-align: justify;\">\nAs retirement planning becomes more personalised, financial advisers have an important role to play in guiding those approaching retirement towards the right mix of strategies to meet their long-term financial goals for later life. With retirement on the horizon for the oldest members of Generation X, now is the time to ensure their later-life plans are clearly defined and firmly in place.&nbsp;</p>\n<p style=\"text-align: justify;\">\nFixed Term Annuities should be considered as part of a comprehensive retirement strategy, as they offer a reliable means of bridging income gaps while preserving flexibility for future financial planning. LV&rsquo;s Fixed Term Annuity can be used as a standalone retirement recommendation or used within LV&rsquo;s innovative Guaranteed Income Drawdown (GID) solution, which balances the LV= Fixed Term Investment and its Smoothed Managed Funds** in one simple account.&nbsp;</p>\n<p style=\"text-align: justify;\">\nAs well as various death benefits, such as plan protection and value protection, new Fixed Term Annuity customers also gain immediate access to LV= member benefits, like LV= Doctors Services.</p>\n</p>","image":null,"publishedDate":"19/06/2025","newsCategory":[{"newsCategory":"FINANCIAL AND CORPORATE"}]}});</script>
    </div>
    <div class="react-component quote" data-name="quote" data-id="3d520ae8-f6f6-403a-96de-834e1f70f096">
        <div id="3d520ae8-f6f6-403a-96de-834e1f70f096"><div id="a7aea0b6-67ec-41a9-85f8-30d663a9eea2" class="quote-main-container"><div class="quote-container blue-text quote-below"><div class="quote"><span><span class="icon-quote-open"></span><span class="rte quote-text"><p>&ldquo;As Generation X approaches retirement, it&rsquo;s clear that confidence remains low and their awareness and understanding of available options is limited.&nbsp;<br />
<br />
&ldquo;Education has never been more important, and this is a critical time for advisers to engage with clients and help them to better understand how solutions like Fixed Term Annuities can provide both flexibility and security.&nbsp;<br />
<br />
&ldquo;Retirement planning is not a one-size-fits-all strategy. By offering a combination of stability and adaptability, as well as access to member benefits, Fixed Term Annuities can support a smoother transition into retirement and help people to live financially confident lives.&rdquo;</p></span><span class="icon-quote-close"></span></span></div><div class="body-copy"><span class="name-text">Gwen Haggo</span><span class="job-title-text">LV= Savings and Retirement Sales Director</span></div></div></div></div>
<script>LVSiteConfigs.components.data.push({"name":"quote","reactName":"Athena.quote","id":"3d520ae8-f6f6-403a-96de-834e1f70f096","type":"dynamic","props":{"Id":{"Guid":"a7aea0b6-67ec-41a9-85f8-30d663a9eea2"},"layoutStyle":"blue-text","quotePosition":"quote-below","quoteText":"<p>&ldquo;As Generation X approaches retirement, it&rsquo;s clear that confidence remains low and their awareness and understanding of available options is limited.&nbsp;<br />\n<br />\n&ldquo;Education has never been more important, and this is a critical time for advisers to engage with clients and help them to better understand how solutions like Fixed Term Annuities can provide both flexibility and security.&nbsp;<br />\n<br />\n&ldquo;Retirement planning is not a one-size-fits-all strategy. By offering a combination of stability and adaptability, as well as access to member benefits, Fixed Term Annuities can support a smoother transition into retirement and help people to live financially confident lives.&rdquo;</p>","name":"Gwen Haggo","jobTitle":"LV= Savings and Retirement Sales Director"}});</script>
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    <div class="react-component featuredetails" data-name="featureDetails" data-id="512ffeff-724c-4ae5-b756-89772a8c534b">
        <div id="512ffeff-724c-4ae5-b756-89772a8c534b"><div id="384973da-eab9-45c9-987b-0cdf0aa2c249" class="intro-Text-container "><div class="main-container-fullbleed"><div class="grid  image-left"><div class="grid content-body order3"><span class="rte description left"><p>Visit&nbsp;<span style="background-color: #ffffff;"><a rel="noopener noreferrer" href="https://www.lvadviser.com/fixed-term-annuities/fixed-term-annuity" target="_blank" title="LV’s Fixed Term Annuity page">LV&rsquo;s Fixed Term Annuity page</a>&nbsp;to find out more</span>.</p>
<p><strong>&nbsp;</strong></p>
<p><strong>Notes to Editors:&nbsp;&nbsp;</strong></p>
<ul>
    <li><span style="background-color: #ffffff;">Please visit our <a rel="noopener noreferrer" href="https://www.lv.com/wealth-and-wellbeing" target="_blank" title="Wealth and Wellbeing page">Wealth and Wellbeing page</a>&nbsp;<a rel="noopener noreferrer" href="http://" target="_blank"></a>on LV.com for more information on the Wealth and Wellbeing Research programme.</span></li>
    <li>Unless stated otherwise, the data used in this press release comes from a survey of 4,000 nationally representative UK adults conducted for LV= by Opinium in December 2024.</li>
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