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    <title>Women and wealth: Turning insight into stronger relationships | LV= Adviser</title>
    <meta name="description" content="Women play a significant role in wealth creation, accounting for 40% of economic growth since 2020 (GOV.UK, 2025) and make up 20% of UK business owners (Women and Equalities Committee, 2025), yet our research reveals that, for some women, financial confidence is often challenged at the moments when decisions become complex, emotional or urgent. " />
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            <meta property="og:description" content="Women play a significant role in wealth creation, accounting for 40% of economic growth since 2020 (GOV.UK, 2025) and make up 20% of UK business owners (Women and Equalities Committee, 2025), yet our research reveals that, for some women, financial confidence is often challenged at the moments when decisions become complex, emotional or urgent. " />
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offering" role="menuitem"><span>Our pension offering</span></a></li></ul></li><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="https://portal.lvadviser.com/quote/#/quotes/create/" target="_blank" class="" title="Quote &amp; apply" role="menuitem"><span>Quote &amp; apply</span></a></li><li><a href="https://portal.lvadviser.com/" target="_blank" class="" title="Servicing" role="menuitem"><span>Servicing</span></a></li><li><a href="/pensions/core-options" target="_self" class="" title="Personal pension (core)" role="menuitem"><span>Core options (LV= SIPP)</span></a></li><li><a href="/pensions/partner-and-extended-options" target="_self" class="" title="SIPP (selected and extended)" role="menuitem"><span>Selected Partner and Extended options (LV= SIPP)</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Guaranteed Income Solutions</span><span class="icon-arrow"></span></a><div 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href="/personal-protection" target="_self" class="" title="Protection" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Protection</span><span class="icon-arrow"></span></a><div class="subnav level1"><ul><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Personal Protection</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Products</h3><ul class="children"><li><a href="/personal-protection" target="_self" class="" title="Personal Protection" role="menuitem"><span>Personal Protection</span></a></li><li><a href="/personal-protection/income-protection" target="_self" class="" title="Income Protection" role="menuitem"><span>Income Protection</span></a></li><li><a href="/personal-protection/life-and-critical-illness" target="_self" class="" title="Life and Critical Illness" role="menuitem"><span>Life and Critical Illness</span></a></li><li><a href="/personal-protection/life-protection" target="_self" class="" title="Life Protection" role="menuitem"><span>Life Protection</span></a></li><li><a href="/personal-protection/personal-sick-pay" target="_self" class="" title="Personal Sick Pay" role="menuitem"><span>Personal Sick Pay</span></a></li><li><a href="/personal-protection/family-income-benefit" target="_self" class="" title="Family Income Benefit" role="menuitem"><span>Family Income Benefit</span></a></li><li><a href="/personal-protection/gift-inter-vivos" target="_self" class="" title="Gift Inter Vivos" role="menuitem"><span>Gift Inter Vivos</span></a></li></ul></li><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/personal-protection/flexible-protection-plan" target="_self" class="" title="Flexible Protection Plan" role="menuitem"><span>Flexible Protection Plan</span></a></li><li><a href="/personal-protection/income-protection-solutions" target="_self" class="" title="Income Protection Solutions" role="menuitem"><span>Income Protection Solutions</span></a></li><li><a href="https://www.lvadviser.com/service/launchers/adviser/executelauncher?launcher=fpp-quote-multi" target="_blank" class="" title="Quote &amp; apply" role="menuitem"><span>Quote &amp; apply</span></a></li><li><a href="https://www.lvadviser.com/service/launchers/adviser/executelauncher?launcher=protection-progress-hub" target="_blank" class="" title="Protection Progress Hub" role="menuitem"><span>Protection Progress Hub</span></a></li><li><a href="/online-services/fastway/pre-uw-tool" target="_self" class="" title="Pre-underwriting tool" role="menuitem"><span>Pre-underwriting tool</span></a></li><li><a href="/online-services/personal-protection-tools-and-calculators" target="_self" class="" title="Tools &amp; calculators" role="menuitem"><span>Tools &amp; calculators</span></a></li><li><a href="/personal-protection/why-income-protection" target="_self" class="" title="Why Income Protection" role="menuitem"><span>Why Income Protection</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Business Protection</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Products</h3><ul class="children"><li><a href="/business-protection" target="_self" class="" title="Business Protection" role="menuitem"><span>Business Protection</span></a></li><li><a href="/business-protection/relevant-life-cover" target="_self" class="" title="Relevant Life Cover" role="menuitem"><span>Relevant Life Cover</span></a></li><li><a href="/business-protection/key-person-cover" target="_self" class="" title="Key Person Cover" role="menuitem"><span>Key Person Cover</span></a></li><li><a href="/business-protection/share-and-partnership-protection" target="_self" class="" title="Share &amp; Partnership Protection" role="menuitem"><span>Share &amp; Partnership Protection</span></a></li><li><a href="/business-protection/executive-income-protection" target="_self" class="" title="Executive Income Protection" role="menuitem"><span>Executive Income Protection</span></a></li></ul></li><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="https://www.lvadviser.com/service/launchers/adviser/executelauncher?launcher=fpp-quote-multi" target="_blank" class="" title="Quote &amp; apply" role="menuitem"><span>Quote &amp; apply</span></a></li><li><a href="/online-services/business-protection-tools-and-calculators" target="_self" class="" title="Tools &amp; calculators" role="menuitem"><span>Tools &amp; calculators</span></a></li><li><a href="/business-protection/trusts" target="_self" class="" title="Business Protection &amp; Trusts" role="menuitem"><span>Business Protection &amp; Trusts</span></a></li><li><a href="/business-protection/tax-treatment" target="_self" class="" title="Tax treatment" role="menuitem"><span>Tax treatment</span></a></li><li><a href="/business-protection/business-protection-guide" target="_self" class="" title="Guide to Business Protection" role="menuitem"><span>Guide to Business Protection</span></a></li></ul></li></ul></div></li></ul></div></li><li class="has-sub"><a href="/equity-release" target="_self" class="" title="Equity Release" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Equity Release</span><span class="icon-arrow"></span></a><div class="subnav level1"><ul><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Products</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Products</h3><ul class="children"><li><a href="/equity-release" target="_self" class="" title="Equity Release" role="menuitem"><span>Equity Release</span></a></li><li><a href="/equity-release/lifetime-mortgage-lump-sum-lifestyle-interest-reward" target="_self" class="" title="Lifetime Mortgage Lump Sum Lifestyle Interest Reward" role="menuitem"><span>Lifetime Mortgage Lump Sum Lifestyle Interest Reward</span><span class="new">New</span></a></li><li><a href="/equity-release/lifetime-mortgage-lump-sum" target="_self" class="" title="Lifetime Mortgage Lump Sum Plus" role="menuitem"><span>Lifetime Mortgage Lump Sum Plus</span></a></li><li><a href="/equity-release/lifetime-mortgage-drawdown" target="_self" class="" title="Lifetime Mortgage Drawdown Plus" role="menuitem"><span>Lifetime Mortgage Drawdown Plus</span></a></li><li><a href="/equity-release/lifetime-mortgage-lump-sum-lifestyle" target="_self" class="" title="Lifetime Mortgage Lump Sum Lifestyle" role="menuitem"><span>Lifetime Mortgage Lump Sum Lifestyle</span></a></li><li><a href="/equity-release/lifetime-mortgage-drawdown-lifestyle" target="_self" class="" title="Lifetime Mortgage Drawdown Lifestyle" role="menuitem"><span>Lifetime Mortgage Drawdown Lifestyle</span></a></li></ul></li><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/contact-us/equity-release" target="_self" class="" title="Contact us" role="menuitem"><span>Contact us</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Resources</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Resources</h3><ul class="children"><li><a href="/online-services/equity-release-portal" target="_self" class="" title="Equity Release Portal" role="menuitem"><span>Equity Release Portal</span></a></li><li><a href="/online-services/equity-release-portal/faqs" target="_self" class="" title="Equity Release Portal FAQs" role="menuitem"><span>Equity Release Portal FAQs</span></a></li><li><a href="/equity-release/adviser-marketing-hub" target="_self" class="" title="Adviser Marketing Hub" role="menuitem"><span>Adviser Marketing Hub</span></a></li><li><a href="/knowledge-centre/video-and-webinar-library/equity-release" target="_self" class="" title="Equity Release videos and webinars" role="menuitem"><span>Equity Release videos and webinars</span></a></li><li><a href="/equity-release/early-repayment-calculator" target="_self" class="" title="Lifetime Mortgage Early Repayment Calculator" role="menuitem"><span>Lifetime Mortgage Early Repayment Calculator</span></a></li><li><a href="/equity-release/lifetime-mortgages-updates" target="_self" class="" title="Lifetime mortgages updates" role="menuitem"><span>Lifetime mortgages updates</span></a></li><li><a href="/equity-release/equity-release-council" target="_self" class="" title="Equity Release Council" role="menuitem"><span>Equity Release Council</span></a></li></ul></li><li><h3 class="section-heading">Supporting your client</h3><ul class="children"><li><a href="/supporting-your-client/care-navigator" target="_self" class="" title="Care navigator" role="menuitem"><span>Care navigator</span></a></li><li><a href="/supporting-your-client/doctors-services" target="_self" class="" title="LV= Doctor Services" role="menuitem"><span>LV= Doctor Services</span></a></li></ul></li></ul></div></li></ul></div></li><li class="has-sub"><a href="/supporting-you" target="_self" class="" title="Support" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Support</span><span class="icon-arrow"></span></a><div class="subnav level1"><ul><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Knowledge centre</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/knowledge-centre" target="_self" class="" title="Knowledge centre" role="menuitem"><span>Knowledge centre</span></a></li><li><a href="/knowledge-centre/video-and-webinar-library" target="_self" class="" title="Video and webinar library" role="menuitem"><span>Video and webinar library</span></a></li><li><a href="/knowledge-centre/protection-webinar-calendar" target="_self" class="" title="Protection webinar calendar" role="menuitem"><span>Protection webinar calendar</span></a></li><li><a href="/knowledge-centre/news-hub" target="_self" class="" title="News hub" role="menuitem"><span>News hub</span></a></li><li><a href="/knowledge-centre/article-library" target="_self" class="" title="Article library" role="menuitem"><span>Article library</span></a></li><li><a href="/knowledge-centre/fuel-for-life" target="_self" class="" title="Fuel for Life" role="menuitem"><span>Fuel for Life</span></a></li><li><a href="/knowledge-centre/reaching-resilience" target="_self" class="" title="Reaching Resilience" role="menuitem"><span>Reaching Resilience</span></a></li><li><a href="/knowledge-centre/technical-hub" target="_self" class="" title="Technical Hub" role="menuitem"><span>Technical Hub</span></a></li><li><a href="/pensions/tax-year-end" target="_self" class="" title="Tax year end" role="menuitem"><span>Tax year end</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Claims</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-you/claims" target="_self" class="" title="Claims" role="menuitem"><span>Claims</span></a></li><li><a href="/supporting-you/claims/our-claims-approach" target="_self" class="" title="Our approach to claims" role="menuitem"><span>Our approach to claims</span></a></li><li><a href="/supporting-you/claims/real-stories" target="_self" class="" title="Real stories" role="menuitem"><span>Real stories</span><span class="new">New</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Protection underwriting</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-you/protection-underwriting" target="_self" class="" title="Protection underwriting" role="menuitem"><span>Protection underwriting</span></a></li><li><a href="/supporting-you/protection-underwriting/misrepresentation" target="_self" class="" title="Underwriting misrepresentation" role="menuitem"><span>Underwriting misrepresentation</span></a></li></ul></li></ul></div></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Trusts</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-you/trusts" target="_self" class="" title="Trusts" role="menuitem"><span>Trusts</span></a></li><li><a href="/supporting-you/trusts/types-of-trust" target="_self" class="" title="Types of trusts" role="menuitem"><span>Types of trusts</span></a></li><li><a href="/supporting-you/trusts/trs" target="_self" class="" title="Trust Registration Service - FAQs" role="menuitem"><span>Trust Registration Service - FAQs</span></a></li></ul></li></ul></div></li><li class=""><a href="/supporting-you/protection-large-case-team" target="_self" class=" " title="Protection large case team" role="menuitem"><span>Protection large case team</span></a></li><li class=""><a href="/supporting-you/vulnerable-customers" target="_self" class=" " title="Vulnerable customers" role="menuitem"><span>Vulnerable customers</span></a></li><li class=""><a href="/supporting-you/suitability-letter-builder" target="_self" class=" " title="Suitability letter builder" role="menuitem"><span>Suitability letter builder</span></a></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Portals and integration</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">Overview</h3><ul class="children"><li><a href="/adviser-portal" target="_self" class="" title="Savings and Retirement Adviser Portal" role="menuitem"><span>Savings and Retirement Adviser Portal</span></a></li><li><a href="/online-services" target="_self" class="" title="Online services" role="menuitem"><span>Online services</span></a></li><li><a href="/online-services/portals" target="_self" class="" title="Third party portals" role="menuitem"><span>Third party portals</span></a></li><li><a href="/online-services/integration" target="_self" class="" title="Back office integration" role="menuitem"><span>Back office integration</span><span class="new">New</span></a></li></ul></li></ul></div></li><li class=""><a href="/supporting-you/setting-up-an-agency" target="_self" class=" " title="Setting up an Agency" role="menuitem"><span>Setting up an Agency</span></a></li><li class=""><a href="/supporting-you/lv-news" target="_self" class=" " title="Our future plans" role="menuitem"><span>LV= news</span></a></li><li class=""><a class="has-sub " role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Consumer Duty</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-you/consumer-duty-hub" target="_self" class="" title="Consumer Duty" role="menuitem"><span>Consumer Duty</span></a></li><li><a href="/supporting-you/consumer-duty-hub/protection" target="_self" class="" title="Protection" role="menuitem"><span>Protection</span></a></li><li><a href="/supporting-you/consumer-duty-hub/savings-and-retirement" target="_self" class="" title="Savings and Retirement" role="menuitem"><span>Savings and Retirement</span></a></li><li><a href="/supporting-you/consumer-duty-hub/equity-release" target="_self" class="" title="Equity Release" role="menuitem"><span>Equity Release</span></a></li></ul></li></ul></div></li><li class=""><a href="/supporting-your-client/why-lv" target="_self" class="has-sub " title="Why LV=" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Why LV=</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-your-client/why-lv" target="_self" class="" title="Why LV=" role="menuitem"><span>Why LV=</span></a></li><li><a href="/supporting-your-client/why-lv/mutual-bonus" target="_self" class="" title="Mutual bonus" role="menuitem"><span>Mutual bonus</span></a></li><li><a href="/supporting-your-client/why-lv/lv-difference" target="_self" class="" title="One-off bonus" role="menuitem"><span>One-off bonus</span></a></li><li><a href="/supporting-your-client/why-lv/our-awards" target="_self" class="" title="Our awards" role="menuitem"><span>Our awards</span></a></li></ul></li></ul></div></li><li class=""><a href="/supporting-your-client/member-benefits" target="_self" class="has-sub " title="Member benefits" role="menuitem" aria-expanded="false" aria-haspopup="true"><span>Member benefits</span><span class="icon-arrow"></span></a><div class="subnav level2"><ul><li><h3 class="section-heading">More</h3><ul class="children"><li><a href="/supporting-your-client/member-benefits" target="_self" class="" title="Member benefits" role="menuitem"><span>Member benefits</span></a></li><li><a href="/supporting-your-client/member-benefits/legal-advice" target="_self" class="" title="Legal Advice Line" role="menuitem"><span>Legal Advice Line</span></a></li><li><a href="/supporting-your-client/doctors-services" target="_self" class="" title="LV= Doctor Services" role="menuitem"><span>LV= Doctor Services</span></a></li><li><a href="/supporting-your-client/care-navigator" target="_self" class="" title="Care navigator" role="menuitem"><span>Care navigator</span></a></li></ul></li></ul></div></li></ul></div></li><li class="doc-library"><a href="/document-library" target="_self" class="" title="Document Library" role="menuitem"><span>Document Library</span><span class="icon-arrow"></span></a></li></ul></div></div><span id="skipnav" class="sr-only"></span></div></div>
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        <div id="69de0b78-7653-46e7-ab28-3a404e01f94e"><div class="news-detail-component"><div class="news-content"><h2 class="title h2-regular">Women and wealth: Turning insight into stronger relationships </h2><div class="date-category-section"><div class="date-published">19/10/2026</div><div class="news-category"></div></div><span class="rte "><p><span class="h3-size" style="color: #192c40;"><span class="paragraph-size"></span></span></p>
<p><strong>George Pullar, Partnership Development Manager, LV=</strong>&nbsp;</p>
<p>Women play a significant role in wealth creation, accounting for 40% of economic growth since 2020 (GOV.UK, 2025) and make up 20% of UK business owners (Women and Equalities Committee, 2025), yet our research reveals that, for some women, financial confidence is often challenged at the moments when decisions become complex, emotional or urgent.&nbsp;</p>
<p>In our latest member community survey, we asked our members how they feel about inheritance and financial matters now and in later life.&nbsp;</p>
<p><span class="h3-size" style="color: #192c40;">Less than 1 in 3 feel confident about managing an inheritance</span></p>
<p>Nearly half of women surveyed had already received (or expected to receive) an inheritance or significant financial gift, but only 28% said they would feel &lsquo;very confident&rsquo; managing &pound;50,000 or more if they received it tomorrow. This is compared with 51% of men. </p>
<p>These findings suggest advisers should not wait for clients to raise questions. Clear prompts to consider the client&rsquo;s wider family position and make a plan for a potential inheritance early can help turn uncertainty into action and mitigate the vulnerability this sudden wealth may bring. It also points to a need for conversations that build confidence as well as technical understanding of the obligations and options an inheritance brings. </p>
<p><span class="h3-size" style="color: #192c40;">Only 15% have thought in detail about funding later-life care</span></p>
<p>Later-life care is another important planning gap. While 69% of women had thought at least a little about how they would fund care, only 15% had considered it in detail and a further 25% had not considered it at all. Confidence also falls when care decisions become real: just 47% of women felt confident making major financial decisions when moving into care or arranging care for a family member. </p>
<p>For women, who outnumber men in care homes, later-life care is an essential consideration. It presents an opportunity for advisers to build trust and strengthen the relationship by having this conversation early. </p>
<p><span class="h3-size" style="color: #192c40;">46% of women feel confident making decisions after the death of a partner </span></p>
<p>Major life events expose further confidence gaps. Women were significantly less likely than men to feel confident making financial decisions after bereavement, and only 62% felt confident about retirement decisions, compared with 81% of men. </p>
<p>Bereavement is a well-recognised point of vulnerability, and while it&rsquo;s important the relationship has been nurtured before it happens, it is also a time when advisers can add real value by helping clients understand options, prioritise needs and avoid rushed decisions.</p>
<p><span class="h3-size" style="color: #192c40;">54% of women say menopause&rsquo;s financial impact is underestimated </span></p>
<p>The research also highlights the impact perimenopause symptoms can have, and the opportunity for financial advisers who understand it. </p>
<p>More than half of women agreed that the impact on financial wellbeing is underestimated, with some reporting effects on confidence, work, earnings, career progression, pension saving or day-to-day spending. </p>
<p>It&rsquo;s clear that women are generating, inheriting, influencing and deciding the future of family wealth, but the confidence gap between male and female clients may be wide, leading to weaker advice relationships.
</p>
<p>Key life events can both expose these confidence gaps and create new vulnerabilities. For advisers, there is an opportunity to provide technical expertise, but also to help clients navigate these moments with greater clarity and confidence.
</p>
<p>Our female members told us their ideal adviser would be friendly, empathetic and patient, and would avoid jargon (LV= member survey, 2025). It was clear that, when it comes to the moments that matter, like inheritance, care, bereavement or retirement, they wanted their adviser to focus on proactive, practical conversations that allow them to consider their options and build on their own understanding.
</p>
<p>By recognising the triggers that can affect decision-making and having these proactive conversations, advisers can build stronger relationships and deliver greater value when it matters most.
</p>
<p>For more information on how women shape wealth and what it means for your business, visit our <a href="/invest-in-women" title="Invest in women page">Invest in Women page</a>.
</p>
<p>Source: LV= Member Community survey, September 2026.</p></span></div></div></div>
<script>LVSiteConfigs.components.data.push({"name":"newsDetailComponent","reactName":"Athena.newsDetailComponent","id":"69de0b78-7653-46e7-ab28-3a404e01f94e","type":"dynamic","props":{"titleHeading":{"label":"Women and wealth: Turning insight into stronger relationships ","type":"","url":null},"shortDescription":"<p><span style=\"line-height: 115%;\">Women play a significant role in wealth creation, accounting for 40% of economic growth since 2020 (GOV.UK, 2025) and make up 20% of UK business owners (Women and Equalities Committee, 2025), yet our research reveals that, for some women, financial confidence is often challenged at the moments when decisions become complex, emotional or urgent. </span></p>","mainDescription":"<p><span class=\"h3-size\" style=\"color: #192c40;\"><span class=\"paragraph-size\"></span></span></p>\n<p><strong>George Pullar, Partnership Development Manager, LV=</strong>&nbsp;</p>\n<p>Women play a significant role in wealth creation, accounting for 40% of economic growth since 2020 (GOV.UK, 2025) and make up 20% of UK business owners (Women and Equalities Committee, 2025), yet our research reveals that, for some women, financial confidence is often challenged at the moments when decisions become complex, emotional or urgent.&nbsp;</p>\n<p>In our latest member community survey, we asked our members how they feel about inheritance and financial matters now and in later life.&nbsp;</p>\n<p><span class=\"h3-size\" style=\"color: #192c40;\">Less than 1 in 3 feel confident about managing an inheritance</span></p>\n<p>Nearly half of women surveyed had already received (or expected to receive) an inheritance or significant financial gift, but only 28% said they would feel &lsquo;very confident&rsquo; managing &pound;50,000 or more if they received it tomorrow. This is compared with 51% of men. </p>\n<p>These findings suggest advisers should not wait for clients to raise questions. Clear prompts to consider the client&rsquo;s wider family position and make a plan for a potential inheritance early can help turn uncertainty into action and mitigate the vulnerability this sudden wealth may bring. It also points to a need for conversations that build confidence as well as technical understanding of the obligations and options an inheritance brings. </p>\n<p><span class=\"h3-size\" style=\"color: #192c40;\">Only 15% have thought in detail about funding later-life care</span></p>\n<p>Later-life care is another important planning gap. While 69% of women had thought at least a little about how they would fund care, only 15% had considered it in detail and a further 25% had not considered it at all. Confidence also falls when care decisions become real: just 47% of women felt confident making major financial decisions when moving into care or arranging care for a family member. </p>\n<p>For women, who outnumber men in care homes, later-life care is an essential consideration. It presents an opportunity for advisers to build trust and strengthen the relationship by having this conversation early. </p>\n<p><span class=\"h3-size\" style=\"color: #192c40;\">46% of women feel confident making decisions after the death of a partner </span></p>\n<p>Major life events expose further confidence gaps. Women were significantly less likely than men to feel confident making financial decisions after bereavement, and only 62% felt confident about retirement decisions, compared with 81% of men. </p>\n<p>Bereavement is a well-recognised point of vulnerability, and while it&rsquo;s important the relationship has been nurtured before it happens, it is also a time when advisers can add real value by helping clients understand options, prioritise needs and avoid rushed decisions.</p>\n<p><span class=\"h3-size\" style=\"color: #192c40;\">54% of women say menopause&rsquo;s financial impact is underestimated </span></p>\n<p>The research also highlights the impact perimenopause symptoms can have, and the opportunity for financial advisers who understand it. </p>\n<p>More than half of women agreed that the impact on financial wellbeing is underestimated, with some reporting effects on confidence, work, earnings, career progression, pension saving or day-to-day spending. </p>\n<p>It&rsquo;s clear that women are generating, inheriting, influencing and deciding the future of family wealth, but the confidence gap between male and female clients may be wide, leading to weaker advice relationships.\n</p>\n<p>Key life events can both expose these confidence gaps and create new vulnerabilities. For advisers, there is an opportunity to provide technical expertise, but also to help clients navigate these moments with greater clarity and confidence.\n</p>\n<p>Our female members told us their ideal adviser would be friendly, empathetic and patient, and would avoid jargon (LV= member survey, 2025). It was clear that, when it comes to the moments that matter, like inheritance, care, bereavement or retirement, they wanted their adviser to focus on proactive, practical conversations that allow them to consider their options and build on their own understanding.\n</p>\n<p>By recognising the triggers that can affect decision-making and having these proactive conversations, advisers can build stronger relationships and deliver greater value when it matters most.\n</p>\n<p>For more information on how women shape wealth and what it means for your business, visit our <a href=\"/invest-in-women\" title=\"Invest in women page\">Invest in Women page</a>.\n</p>\n<p>Source: LV= Member Community survey, September 2026.</p>","image":null,"publishedDate":"19/10/2026","newsCategory":[]}});</script>
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